Jason Frostholm: Creative Director in Semmes, AL

Manages design strategy and implementation of all marketing and advertising efforts for the company through internal teams as well as external vendors and agencies. Provides creative direction for all collateral materials used to promote the business through traditional, digital, and social channels. Oversees $300k advertising and marketing budget for print, broadcast and digital efforts. Provided creative direction and managed Hargrove’s recent rebranding efforts, including external and internal marketing campaigns, website revamp, photoshoots, and strategic implementation.

Creative direction and strategy for a boutique branding and design firm handling clients in a variety of industries. Oversees new business development by leading creative vision for new business pitches and client strategy sessions with accounts such as the Center for International Policy, Infirmary Health, PowerSecure, and ReDesign-EDU.

Managed creative direction and marketing strategy for a regional retail automotive service center. Oversaw company-wide marketing and advertising efforts through internal teams as well as external vendors, strategic partners, and agencies. Provided creative direction for all collateral materials used to promote the business through traditional, digital, and social channels. Planned and coordinated company marketing at special events and conferences. Managed marketing efforts with strategic partners such as Firestone, Goodyear, Cooper Tires, Bridgestone, and TirePros. Managed $500k marketing and advertising budget.

Supervision of marketing components and concepts, maintaining a high level of consistency with all aspects related to the creative process. Designing collateral materials, advertising, and promotional materials including, newspaper/magazine display ads, direct mail pieces, etc.

Creative supervision of product marketing components, creating a high level of consistency and establishing internal product branding. Designing advertising and promotional materials.

Working with clients designing corporate identities, logos, web sites, collateral materials, advertising, and promotional materials including, POP displays, signage, Trade show booths, display ads and direct mail pieces.

Working with clients to design outdoor advertising campaigns, creating custom vehicle graphic, creating collateral and marketing materials for Admobile, Inc. and its franchises.

Creative supervision of campaign concepts and designing logos, collateral materials, advertising, and promotional materials.

Managed business design team and developers. Created websites, user interface icons, logos/graphics, web application, multimedia and print materials for numerous clients. Designed websites for the company’s subsidiary, MLS America, and their real estate targeted products.

Create and modify artwork and collateral material for direct mailing.