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Account Manager

Accounting & Finance

Seasoned apparel designer with 10+ years experienced with color theory, fabric and textile development, and garment construction. Engaged with the latest trends to translate into a company’s vision and brand direction with the passion to push the envelope in design. Dedicated four years as a Board Executive for a high school Aquatics Program.

As an SEO Account Manager, it’s my responsibility to provide routine analysis and reports to clients. The reports include SEO and SEM performances. Included in the reports are Google Analytics website traffic performance, Google Search Console impressions, Google Business Profile performance, keyword rankings, site auditor insights, and paid campaigns performance. Build relationship and communication with clients.

Developed and maintained relationships with vendors, clients, and ambassadors to support brand messages and campaigns and drive traffic to the company website. I organized a calendar to plan assets for social media content and communications, email campaigns, Facebook and Instagram advertising, new product launch, and Amazon Storefront through Amazon Seller Marketplace. I have collaborated with cross-functional teams to strategize and implement email and advertising campaigns. Working with a team member to optimize SEO and understand data from Google Analytics so we can provide feedback for a better approach on keyword combinations and design more effective ad campaigns for targeted audiences. I would track and analyze audience behavior, social engagement, e-commerce metrics, and CRO. 

With designing apparel, I created and developed a design calendar and color direction for the upcoming seasons along with designing. The calendar would include deadlines for development, design, production timeline, and photoshoots.

BRAND COORDINATOR

Managed, developed, and maintained the organization’s website through WordPress, Neon CRM, and Blackbaud. In addition, led a team to monitor and merchandise inventory for the organization’s Amazon store through the Amazon Sellers Marketplace, graphic designer for digital and print assets, social content and produced video production for the organization’s YouTube channel, and implemented weekly e-mail newsletters and campaigns in Mailchimp. As the Editor-in-Chief of the member’s bi-monthly magazine, time management played an important skill for me to have to balance and complete projects to ensure the magazine got to each member's doorstep on time. Tasks included the following:
*reaching out to writers for stories and/or local news
*maintaining a relationship with business affiliates
*communicating with the printing press
*designing and laying out each issue
*edited each article submitted for publication
*sell advertisement space 

COMMUNICATIONS MANAGER

As the import designer, I conceptualized and designed the men and women categories: woven, knit, outerwear, fleece, bottoms, and activewear. Planned and prepared the collection development for the upcoming season. Presentations would include color and fabric inspiration on a mood board, flat sketches created in Adobe Illustrator, and coordinating tech packs in Excel. During tradeshow season, I would create line sheets and presentation packets for the sales team and assist with meetings with clients for design presentations and SMU orders.
Alongside the eCommerce team, my responsibilities included photoshoots, merchandising, styling, and Copywrite for product details.

CUT & SEW SENIOR DESIGNER

Find out detailed information about Jennifer Cataquiz, Account Manager in Garden Grove, CA

Jennifer Cataquiz: Account Manager in Garden Grove, CA

Jennifer Cataquiz

UNIVERSITY OF PHOENIX

University of Phoenix