Bachelor of Science in Business Administration

Account Executive

Executive

Global Business

•	Started my own business with the #1 Premium Skincare company in North America, Rodan and Fields, and established a team for maximum sales throughout the U.S.
•   Developed and executed my own business plan
•   Identified new customers, and new business leaders, being their mentor and leader
•   Created and implemented a marketing plan for social media and face-to-face interaction
•   Continuously expanded my business throughout the U.S. and globally
•   Moved to Sydney, Australia 2018 to grow my business globally upon the launch of our products in a new Country

Independent Consultant

(remote)

• Consultative Sales Representative on the West Property Team, overseeing Northern, CA and surrounding areas
• Empowering top brands and their locations like Lincoln, Fogelman, Cushman & Wakefield, Trinity Properties, etc, to strengthen and scale their marketing efforts across all digital channels across limitless local search and social pages,
while protecting their reputation, in a way that's Brand directed, locally perfected, and data connected
• Consistently identify new sources of business opportunities within multi-family, affordable, senior living and student
housing; Drive and grow new business, serving as a subject matter expert in the industry and our platform
• Creative, entrepreneurial spirit, working in a fast-paced environment selling to Multi-Location Property Management
Companies to identify new business opportunities in identified regions of North America.
• Engaged daily with Senior Executives in my territory, looking for tech and strategy solutions to scale their digital
marketing efforts, and improve their overall brand presence
• Work collaboratively daily with my Solutions Engineer and team, to uncover the challenges the PMC's are having and offer the best solutions
• Creative problem solver with the ability to understand and resolve prospective client challenges and objections
• Offer solutions within our online marketing platform to help them streamline their strategies for Social (content creation, planning, execution), SEO search, reputation + review management, competitive listening features, Business listings,
chatbot, surveys, reporting features and other solutions to improve their Tech Stack
• Developing relationships with high-level decision makers; Committed to superior customer service, as I believe the key
to success is in forming true partnerships with clients with an integrated approach to growing their businesses
• adaptable and able to quickly learn new technologies and processes that are innovated and implemented
• Attended the Annual Bisnow event for Property companies in major growth mode, National Apartments Association,
Apartment Internet Marketing (AIM) Conference, Texas Apartment Association (TAA)
• Visited the San Francisco HQ offices in my territory recently as I am a confident relationship builder, and enjoy building
stronger relationships with in person meetings (enjoy traveling for work)

Australia
(Sponsored on TSS 482 Visa)

• Connected Senior Business Leaders across APAC, both Public & Private Sectors - Facilitated interactions for Solution
Providers to win their next piece of business with Senior end-users
• Engaged with C-suite level Executives to understand their current sales + marketing objectives
• Recommended specific initiatives that connected Solution Providers with their ideal Senior end-users, and provided our
clients the best return on their investment (ie. thought leadership opportunities, brand building, lead generation + qualification, strategy + market insights, content creation + distribution, and customer engagement)
• Strategically curated specific sponsorship opportunities to engage with clients through executive roundtables, 1:1
meetings, Expos, Speaking engagements & thought leadership, panel discussions, chairing, etc.
• Brand Building consisted of pre/during/post events (ie. banners, name tag lanyards, expo stand banners, event swag, email direct marketing campaigns, website content creation, etc.)
• Other initiatives included lead generation activities such as bespoke reports, and e-books
• Coordinated the type of activity (ie. executive roundtables, key note, panel, or booth) & their desired level of engagement for our Sponsoring Partners for each of the our in-person events, for which I was responsible. Events
included-- 4th Annual Enterprise Architecture Summit, 13th Annual Field Service Management Summit, Customer
Contact Week Summit and 6th Annual Future Justice & Corrections Summit
• Curated Digital Engagements (ie. webinars, virtual interactive discussion groups / executive roundtables, and bespoke events) with Enterprises providing the best-of-breed products, services, software & solutions
• Helped clients to identify their pain points and reach their growth plan, while staying front-of-mind for current customers
as well as obtaining new business
• Worked closely with the Enterprise Architecture Community across A/NZ (Sponsors + Speakers for Events)
• Communicated daily with Chief Digital & Data Officers, and Leaders in Transformation & AI when focused on curating
bespoke digital events for the Digital Disruption industry leaders
• Developed and maintained excellent business relationships with clients to ensure repeat business
• Worked closely with industry analysts on the most progressive topics & industries
• Assisted in the coordination of the integrated Marketing Campaigns for our clients

Partnerships Manager

Australia
(Sponsored on TSS 482 Visa)

• Head of Leasing at the first ever Build to Rent (BTR) Property in Australia, based in Sydney Olympic Park
• My responsibilities were to create the marketing strategy for the property prior to pre-leasing
• Established expert knowledge of the property and surrounding environment, to maximize opportunities and develop
other strategies to attract different audiences and prospects
• Managed and consistently updated the Internet Listing Services (ILS) through Domain and Realestate.com, updated
weekend inspections times, apartments photos, floor plans of available units, pricing updates, and optimizing ads
• Created pre-opening events by activating the spaces to showcase the property and promote optimal exposure to the brand, and a new style of living in Sydney
• Responsible for the lease up of 315 brand new 1, 2 and 3 bedroom apartments and townhouses on 23 floors
• Pre-Leasing began in July 2020, move-ins began September 1st, 2020 (Dec. 1st just over 35% occupancy)
• Daily efforts included motivating the team to follow up and close leases, coordinate the resident move-ins, prepared
their welcome gifts, assisted with the move-in process, reviewing pet registrations, car spaces / storage cages, Utility
and WiFi connections, etc.
• Expected to be the face of the community, focused on developing relationships with current and new prospects, as well
as our new residents
• Identified and coveted all B2B opportunities weekly, by establishing outreach activities, and maintained partnerships
with local businesses to create value for our residents
• Led key site inspections (tours) with stakeholders, investors and industry partners, weekly (due to the high level of curiosity and interest of the business model for property management
• Regularly reviewed and implemented improvements to site inspections by tailoring tours to suit varied audiences, as
well as ensured all team members were trained and delivered with consistency
• Responsible for achieving and forecasting occupancy and customer experience standards in line with the property
budget and business plan
• Responded daily to all social media engagements (comments and inquiries on Facebook and Instagram)
• Planned, executed and attended the resident events to promote and maximize business opportunities as well as enhance our resident experiences (Welcome Home Events, Halloween Costume Party, LIV Book Club, Dog Events, Fitness Bootcamps, etc.)
• Played a key role in the testing online software and training the property's CRM system (XMS & Salesforce)

*Due to major company restructure during pandemic, Mirvac was forced to reduce costs, and therefore reduced the onsite
staff which made me redundant. The next project was not scheduled to complete until 2025

Leasing & Marketing Executive

Australia
(Sponsored on TSS 482 Visa)

• Contributed to helping others 'Be Better', worked at one of A/NZ regions' leaders in Professional Development,
specializing in leadership focused events in both conferences & workshop formats
• Mainly sold the Women in Leadership events to the Top Tier Companies in the Country (responsible for speaking and persuading CEO's, Directors, and Senior decision makers across all sectors)
• Acquired industry knowledge and a thorough understanding of each campaign and event content
• Researched new industries, compiled all data and prospective clients using several of sources (LinkedIn, Google, Salesforce, etc.)
• Managed and took ownership of multiple sales campaigns; coordinated nominations for the 'Women in Local
Government Leadership Summit', '5th Women in Pharma & Medical Devices Leadership Summit', 'Public Sector Data
Governance Leadership Summit', '4th Women in Healthcare Leadership Summit, in QLD', '9th Women in Banking and
Financial Services Leadership Summit, in Sydney', & lastly worked on the 'Higher Education Strategic Finance & Resource Efficiency Summit'
• Built long term relationships to gain repeat business, as well as overseeing new business from organizations that had
previously not worked with us, and created new markets
• Assessed customers needs and content matched them (solution selling) with the best product to address their
challenges and maximize our sales
• Monitored customers changing needs, competitors' activity, and reported these reports and developments to the Executive team
• Achieved and exceeded daily & weekly individual KPI's

*Made redundant during pandemic in March as all conferences and summits went virtual, and still didn't survive*

Business Development Executive

Australia
(6 month contract on Work and Holiday Visa 462)

Sales Executive

Australia
(6 month contract on Work and Holiday Visa 462)

•	Brand new property 'The Finery' - For Sale condominium community in Waterloo, NSW, AUS
•	Assisted with Daily Valuation appointments and Pre-Settlement Inspections
•	Liaised with external agencies, contractors, solicitors and suppliers
•	Coordinated and managed client requests, and maintained queries in Salesforce database
•	Undertook CRM inspections using Zutec Onsite defect management register
•	Compiled the settlement packs for handover to the customers (new owners) or representatives
•	Managed and undertook handover appointments with customers or agents at settlement
•	Administered open Viewings with purchasers-- typically on weekends -- coordinated signage & PPE


*Moved to Sydney, Australia May 2018, on a Work and Holiday Visa 462 -
which is a 1 year visa - and stayed for 3.5 years*

Settlement Executive

Launched two successful markets (Pacific Beach and La Jolla) and hosted main launch party at local partnered
restaurant, Backyard Kitchen & Tap, hosting 100+ guests. Coordinated Music selection, food options, and beverage
menu that was included.
•   Identified, negotiated and secured business relationships with over 120+ local restaurants, and maintained client
relationships, while also helping them grow their business profit margins and acquire new customers
•   Recruited, interviewed, hired and trained a Marketing Director, an Operations Manager as well as a team of Brand
Ambassadors (a team totaling of 15)
•   Primary contact and responsible for complete organization of the events - the execution and details of the events,
local sponsorships opportunities and fundraisers for brand awareness
•   Conducted outreach marketing on a weekly basis to local businesses and residential areas, and initiated a series of marketing campaigns, including print, digital, outdoor and door hangers
•   Responsible for creating and maintaining all social media accounts daily (Facebook, Twitter and Instagram), grew the business via social media accounts, from inception to 2,800+ on Instagram and 1,100+ organic followers on
Facebook, as well as designed & executed weekly email blasts for entire database of customers using MyEmma
Database Server (8,000 + growing)
•   Researched and ordered all promotional items for community outreach/events, while respecting budget
•   Recruited and volunteered as a leader on the DiscoverPB Board of Directors (Non-Profit Committee)
•   Assisted, promoted and participated in several of the the community's events: Weekly Tuesday Farmers Market,
Annual Holiday Parade, Santa Run, Christmas on Crystal Pier, Annual Casino Awards Dinner, Beachfest, Restaurant
Walk, Sip N' Stroll event, Bikes, Boards & Brews Event, etc. and coordinated with 120+ local restaurants, menu
options, floor plan design, logistics, and event management
•   Awarded 'Best New Business in Pacific Beach in 2015' by DiscoverPB (Pacific Beach Board of Directors)

Market Director

A++ Apartments

•   First employee hired, and built entire marketing team from the bottom up - recruited & conducted interviews
•   Trained and managed six+ Marketing Community Assistants; led daily morning team meetings, attended weekly
corporate conference calls, as well as participated in monthly team brainstorming sessions
•   Responsible for weekly management of the marketing budget
•   Acquired and maintained relationships with Radio Stations, and all other Local San Diego Marketing Outlets
•   Identified, developed and organized weekly & monthly small and large-scale resident events (2-6 events per month) -
updated and maintained resident portal with upcoming events
? Coordinated Trivia Tuesdays and Waffle Wednesday's onsite (30 - 150 attendees)
? Pool Parties - coordinated food vendors, music setup, giveaways, security guards, and all external vendors
that wanted to participate and promote their business with tables and booths, etc. (100+)
? Promoted weekly Fitness classes (yoga, kickboxing, spin, etc.)
? Planned and executed the large Renewal Event: Casino Night-- Quoted and Coordinated with all vendors
-- Professional blackjack tables, Photographers, Food Vendors/Catering companies, Photo Booth vendor,
Raffle sponsors, etc. (300+ residents and their guests)
•   Created event timelines and schedules which help arrange, organize and customize each upcoming event
•   Planned and executed small and large-scale prospect events (2-6 events per month)
? St. Patty's Day - Hosted for 200+ guests; 6-12 local restaurants that donated or served their food, local
businesses promoting their products/services or giving discounts
? Spokesperson and face of BLVD63 Events - voice on local radio station commercials
? Sponsored and attended the Annual PGA Golf Tournament
•   Responsible for sourcing, purchasing and implementing all promotional items for all marketing campaigns
•   Responsible for all social media accounts daily, i.e. Facebook, Twitter, Pinterest and Instagram
•   Developed SM campaigns with large SDSU organizations
•   Achieved occupancy goal of 98% prior to commencement of Fall Semester
•   Awarded 'Best New Business' in the College Area Business District Annual Awards 2014

Marketing Director

A++ Apartments - Student Housing

•   Responsible for the lease up from conception, including creation and management of the budget
•   Toured and leased occupancy to 90% prior to Certificate of Occupancy
•   Interviewed, hired and trained Leasing Community Assistants and Marketing team
•   Organized weekly events at the property for both prospects and residents
? acquired new customers by hiring local band to perform in community with Suites on Paseo marketing team
handling out promotional flyers regarding our new apartments
•   Acquired and maintained relationships with SDSU on campus organizations, Greek Life Chapters, Sports Team
Members and Coaches, etc.
•   Spoke at several SDSU Organization Meetings for sororities, fraternities, sports, colleges and clubs to inform about
our lease-up - brought promotional Suites on Paseo swag and food from local restaurants
•   Built B2B relationships with local San Diego radio stations, community restaurants and local DJ's, artists, etc. for Marketing Campaigns
•   Video Spokesperson for all Digital Marketing Campaigns - see video on LinkedIn
•   Handled all new business connections for move-in swag-- inquiries, quotes, purchases & inventory

Leasing Manager, Campus Advantage

A+ Apartments - Student Housing

•   Manager of 9 Community Assistants, and responsible for recruiting and hiring Community Assistants
•   Led weekly staff meetings, maintained/adjusted staff schedules and resolved conflicts
•   Increased community pre-leased occupancy by more than 40% by the end of August, start of semester
•   Responsible for all leasing activities, as well as assisted with roommate matching and roommate issues
•   Created, approved and directed the weekly resident events and new prospect marketing events
•   Hosted complimentary resident breakfasts and dinners in the clubhouse - coordinated food vendors and setup
•   Improved marketing and sales strategies through web and social media presence and contributed to department
strategies in regards to marketing, sales and budgets

Leasing Manager

A+ Apartments

•   Toured, leased and inspected apartments (liaison for students and community)
•   Primary leasing consultant, average closing ratio 44.5% (closed over 100 leases and 45 renewals)
•   Marketing outreach coordinator: Developed, Organized and Executed monthly and annual small and large scale
events for residents utilizing various co-vendors
? Handed out promotional marketing material on U of A's campus
? Planned the quarterly large scale pool parties onsite - coordinated with all vendors, from quotes to day of execution - security guards, local DJ, dozens of local businesses and restaurants
•   Organized all files and communicated with both residents and parents throughout lease process, as well as facilitated
interviews for roommate matching for three semesters
•   Responsible for assisting with the new resident move-in process throughout the Summer months (which involved turning apartments before all residents move in for new lease term)

Community Assistant

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Paris Granger: Account Executive in Dallas, TX

Paris Granger