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Channel Sales Manager
Job Type: Full-Time, Salaried
Department: Sales
Location: Remote Possible (Bend, OR preferred)
Business Unusual
At Ruffwear, we believe success goes beyond making great gear. Started as a one-person endeavor in 1994, Ruffwear has gained the support of dogs and humans around the world and is one of Outside Magazine's 100 Best Places to Work. Known for innovative products that help people and dogs of all abilities enjoy outdoor spaces together, our “pack” values diverse thinking and voices from different backgrounds. We appreciate a willingness to take intentional risks that promote creativity, strengthen customer relationships, and reduce our impact on the planet. Our privately held company reinvests profits back into our business to keep it sustainable and nimble, and we partner with organizations like The Conservation Alliance to help protect the lands and waterways where canines and humans connect and thrive. Based in Bend, Oregon, we test our products and explore with our own dogs among our nearby forests, rivers, and mountains. Our headquarters recently underwent an innovative renovation to provide a workspace that enhances the wellbeing and creativity of our pack. Our warm and collaborative atmosphere fosters the sharing of ideas through respectful and stimulating dialogue and helps us implement new initiatives with gusto.
Summary/Objective
The Channel Sales Manager is responsible for developing, building, and executing Ruffwear’s channel sales strategy. The position works closely with the Product Development, Marketing, and Sales teams to provide market research and customer insight that informs product R&D and Go-To-Market strategy for Service Dog, Pro Purchase, and other channels. This role will build and manage a team of account managers to support existing and future sales channels. The best person for this position is someone who will strive to consistently exceed customers’ expectations with a deep understanding of the communities and industries Ruffwear serves through these channels.
Position Requirements
- Accountable for maintaining meaningful partnerships with key market leaders, organizations, and customers within the designated business channels.
- Develop and implement sales plans for existing channels and identify opportunities to enter new markets or customer segments.
- Oversee creation of briefs for R&D and product development targeting customer segments in the Service Dog community.
- Evaluate trends that drive customer behavior and integrate insights into R&D and seasonal planning cycles.
- Work with the Product Line Manager to implement Go-To-Market strategies for Service Dog product releases.
- Plan and execute trade shows, market events, and in-person/virtual clinics with industry partners.
- Develop seasonal sales goals/forecasts for existing and prospective channels, and manage the channel sales budget.
- Keep up-to-date on current and future legislation and/or regulatory requirements impacting the Service Dog community.
- Act as primary point-of-contact for Pro Purchase customer support, including order management, shipping logistics, inventory management, and issue resolution.
Reasonable accommodations may be made to enable individuals with disabilities to perform the position's essential functions.
Supervisory Responsibility
Channel Account Managers (once hired)
Work Environment
While performing the duties of this job, the employee regularly works in an office setting (Ruffwear office or home office as necessary).
Travel
Occasional international and domestic travel will be required.
Job Type: Full-Time, Salaried
Department: Sales
Location: Remote Possible (Bend, OR preferred)
Business Unusual
At Ruffwear, we believe success goes beyond making great gear. Started as a one-person endeavor in 1994, Ruffwear has gained the support of dogs and humans around the world and is one of Outside Magazine's 100 Best Places to Work. Known for innovative products that help people and dogs of all abilities enjoy outdoor spaces together, our “pack” values diverse thinking and voices from different backgrounds. We appreciate a willingness to take intentional risks that promote creativity, strengthen customer relationships, and reduce our impact on the planet. Our privately held company reinvests profits back into our business to keep it sustainable and nimble, and we partner with organizations like The Conservation Alliance to help protect the lands and waterways where canines and humans connect and thrive. Based in Bend, Oregon, we test our products and explore with our own dogs among our nearby forests, rivers, and mountains. Our headquarters recently underwent an innovative renovation to provide a workspace that enhances the wellbeing and creativity of our pack. Our warm and collaborative atmosphere fosters the sharing of ideas through respectful and stimulating dialogue and helps us implement new initiatives with gusto.
Summary/Objective
The Channel Sales Manager is responsible for developing, building, and executing Ruffwear’s channel sales strategy. The position works closely with the Product Development, Marketing, and Sales teams to provide market research and customer insight that informs product R&D and Go-To-Market strategy for Service Dog, Pro Purchase, and other channels. This role will build and manage a team of account managers to support existing and future sales channels. The best person for this position is someone who will strive to consistently exceed customers’ expectations with a deep understanding of the communities and industries Ruffwear serves through these channels.
Position Requirements
- Accountable for maintaining meaningful partnerships with key market leaders, organizations, and customers within the designated business channels.
- Develop and implement sales plans for existing channels and identify opportunities to enter new markets or customer segments.
- Oversee creation of briefs for R&D and product development targeting customer segments in the Service Dog community.
- Evaluate trends that drive customer behavior and integrate insights into R&D and seasonal planning cycles.
- Work with the Product Line Manager to implement Go-To-Market strategies for Service Dog product releases.
- Plan and execute trade shows, market events, and in-person/virtual clinics with industry partners.
- Develop seasonal sales goals/forecasts for existing and prospective channels, and manage the channel sales budget.
- Keep up-to-date on current and future legislation and/or regulatory requirements impacting the Service Dog community.
- Act as primary point-of-contact for Pro Purchase customer support, including order management, shipping logistics, inventory management, and issue resolution.
Reasonable accommodations may be made to enable individuals with disabilities to perform the position's essential functions.
Supervisory Responsibility
Channel Account Managers (once hired)
Work Environment
While performing the duties of this job, the employee regularly works in an office setting (Ruffwear office or home office as necessary).
Travel
Occasional international and domestic travel will be required.