

General Manager - North America
Rip Curl
San Clemente, CA, 92672
Closed - No longer accepting applications
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• Work and lead your team on living the The Search lifestyle
• Bcorp accreditation
• Circa $250k plus bonus and benefits
About Rip Curl...
Rip Curl is a brand for, and about, the crew on The Search. The products we make, the events we run, the riders we support, and the values we strive to uphold… this is all part of the Search that Rip Curl is on.
Rip Curl is a group of dedicated people around the world who share the fun and adventurous spirit, who share the desire to live The Search and who share the commitment to creating innovative functional and durable products for all those people who share the spirit of The Search.
Rip Curl, the Ultimate Surfing Company.
About the role...
We are excited to announce the opportunity of a lifetime for the surf industry to join Rip Curl as our GM of North America. The role is full-time and is circa $250K plus bonus and benefits. Join during a time of growth and as we continue to push the boundaries on innovation and sustainability to provide the ultimate surfing brand to our customers. The role is responsible for driving sales growth and brand awareness together with managing the day-to-day operations. Day to day responsibilities include;
• Motivating our crew to fulfil the Company Vision and withhold the Company principles & values to deliver on agreed strategic priorities to achieve budgeted sales & profitability targets
• Recommend yearly budget for Head Office and subsequent Board approval
• Review the company’s monthly financial results, ensuring that results are managed within budgets and ensure appropriate controls and review processes regionally to ensure the company’s assets are protected and risk of loss is reduced
• Develop the wholesale sales strategy to drive sales in the North American market ensuring it’s reflective of the global strategy
• Grow our wholesale sales account base with market leading product offerings, reflective of customer segmentation and seasonality and identify and execute on partner store opportunities
• Execute global marketing assets in region to ensure we stay within the principle of one world, one brand
• Drive grass roots initiatives, inclusive of local team, events and local POP
• Work with GM eCommerce to support eCommerce growth and unified commerce deliverables in region
• Ensure local product teams are following global merchandise initiatives and working in an integrated manner with the global merchandise team whilst working with GM Product to ensure regional needs are met and maximized
• Work with GM Retail on a retail expansion strategy for North America
• Oversee brand operations in North America on a day-to-day basis with the support of KMD Brands Group functions inclusive of office, warehousing, logistics, service centre, customer service, administration
About you...
You will be Tertiary qualification in relevant field and have demonstrated successful experience in a leadership role for a large division or company with a connection to the board sports industry. Our GM of North America will be charismatically engaging with crew and external stakeholders with the ability to motivate crew with proven experience & success in coaching & developing executive teams. You will have a solid track record of driving business to exceed sales targets & budgets with Skill in examining and re-engineering operations and procedures along with change management skills. You will have the ability to develop financial plans and analyse and interpret financial data. Most importantly you will have an affinity with the surf culture and a passion to continue to bring that to life for our customers.
• Bcorp accreditation
• Circa $250k plus bonus and benefits
About Rip Curl...
Rip Curl is a brand for, and about, the crew on The Search. The products we make, the events we run, the riders we support, and the values we strive to uphold… this is all part of the Search that Rip Curl is on.
Rip Curl is a group of dedicated people around the world who share the fun and adventurous spirit, who share the desire to live The Search and who share the commitment to creating innovative functional and durable products for all those people who share the spirit of The Search.
Rip Curl, the Ultimate Surfing Company.
About the role...
We are excited to announce the opportunity of a lifetime for the surf industry to join Rip Curl as our GM of North America. The role is full-time and is circa $250K plus bonus and benefits. Join during a time of growth and as we continue to push the boundaries on innovation and sustainability to provide the ultimate surfing brand to our customers. The role is responsible for driving sales growth and brand awareness together with managing the day-to-day operations. Day to day responsibilities include;
• Motivating our crew to fulfil the Company Vision and withhold the Company principles & values to deliver on agreed strategic priorities to achieve budgeted sales & profitability targets
• Recommend yearly budget for Head Office and subsequent Board approval
• Review the company’s monthly financial results, ensuring that results are managed within budgets and ensure appropriate controls and review processes regionally to ensure the company’s assets are protected and risk of loss is reduced
• Develop the wholesale sales strategy to drive sales in the North American market ensuring it’s reflective of the global strategy
• Grow our wholesale sales account base with market leading product offerings, reflective of customer segmentation and seasonality and identify and execute on partner store opportunities
• Execute global marketing assets in region to ensure we stay within the principle of one world, one brand
• Drive grass roots initiatives, inclusive of local team, events and local POP
• Work with GM eCommerce to support eCommerce growth and unified commerce deliverables in region
• Ensure local product teams are following global merchandise initiatives and working in an integrated manner with the global merchandise team whilst working with GM Product to ensure regional needs are met and maximized
• Work with GM Retail on a retail expansion strategy for North America
• Oversee brand operations in North America on a day-to-day basis with the support of KMD Brands Group functions inclusive of office, warehousing, logistics, service centre, customer service, administration
About you...
You will be Tertiary qualification in relevant field and have demonstrated successful experience in a leadership role for a large division or company with a connection to the board sports industry. Our GM of North America will be charismatically engaging with crew and external stakeholders with the ability to motivate crew with proven experience & success in coaching & developing executive teams. You will have a solid track record of driving business to exceed sales targets & budgets with Skill in examining and re-engineering operations and procedures along with change management skills. You will have the ability to develop financial plans and analyse and interpret financial data. Most importantly you will have an affinity with the surf culture and a passion to continue to bring that to life for our customers.