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O'Neill Canada Marketing Director

WHITE WAVE SPORTSWEAR INC.

Montreal , QC, H4P2L3

Closed - No longer accepting applications

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The O'neill Canada team is looking for the perfect candidate to head up the Marketing strategy, in Montreal, Quebec.

POSITION SUMMARY //
The primary purpose of this role is to create and execute a marketing strategy for O’Neill in Canada with additional responsibility for snow in the United States. The position reports to the president of O’Neill in Canada and has budgetary responsibility for the entire marketing effort including on line presence, trade publications, POP and retail campaigns, local events and sponsored athletes. Position located in Montreal, Quebec.

POSITION RESPONSIBILITIES //
- Develop a complete marketing plan and budget encompassing digital and print campaigns, athlete sponsorships, local events, POP and SWAG, key account support and trade shows.
- Monitor and evaluate the effectiveness of our marketing strategy and modify as necessary.
- Communicate with O’Neill partners in Europe and the United States to receive and evaluate their seasonal imagery and campaigns and work into the Canadian/US strategy.
- Supervise the execution of all print and digital ad development, POP production, and event planning.
- Establish an on line strategy for web and social media ensuring content is appropriate with our brand image.
- Oversee our sponsored athletes to ensure they are meeting their contractual obligations to the brand and our expectations regarding on line presence.
- Add to our ehop on line marketing plan and visual appeal.
- Work closely with our sales team to ensure marketing strategies are aligned with sales objectives.
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