Aakash Shah: in Mumbai

Key Achievements: Websites: www.doorstepforex.com, www.weizmannforex.com Responsible for managing a team of 50 people including web production, web analytics, email marketing, and digital media specialists and Customer Service Agents. Role: Web Strategy Development and Implementation: Designed and implemented strategy for complete automation of display of forex rates based on currency, location, and product. Digital Marketing Strategy & Execution: - Responsible for managing budgets of INR 4 Million+ per Month and generating Revenue of INR 500 Million +. The increase sale was a result of developing and implementing a digital marketing strategy that focused on optimizing existing digital marketing programs and introducing new ones. User experience Design and Implementation: Conceptualized and implemented various Customer Engagement Programs and Gratification Campaigns for Customer Retention and Growth. Result: Increase in both Ticket Size and ARPU for user base. Content Design and Development: Developed and manage all web content to significantly improve visitor conversion, search engine standing and customer retention. Responsible for managing and developing search engine optimized content (2000+ new and revised content pages) and all digital marketing copyrighting.