Aaron Gomez: Digital Manager in Mission Viejo, CA

• Manage and edit social media accounts of multiple clients including various action sports, street wear brands and athletes. • Athletes include: Danny Way, Chris Cole, PLG, Torey Pudwill, Elliot Sloan, Theotis Beasley, Nick Tucker, Alex Midler, Omar Salazar • Liaison between athletes and brands including Verizon, GoPro, Monster Energy • Coordinate and execute online contests/sweepstakes/giveaways on behalf of clients. Contact winners, mail prizes and collect email addresses to build on email lists for email marketing campaigns. • Manage social media for events - Dew Tour, Street League, • Create Facebook tabs/apps using 3rd party programs

• Manage all E-com acquisition & retention channels ? Oversee & hire agency for Paid social, Paid Search & Shopping ? Manage Email & SMS calendars based on GTM • Segment audiences & optimize messaging based on audience interest & behavior • Brief creative department on needs for site, triggers & campaigns • Report to Director of Ecom on business health for all channels ? Create proposals for new programs

• Teach surf lessons (children/adults) - ocean safety, surf etiquette • Coach after school middle/high school surf teams. Drive to and from school - camp.

• Build Shopify site, integrations with 3PL • Maintain Amazon Store & Amazon paid ads • Email creation, automations • Build social decks, manage social media accounts, maintain community engagement • Brand ambassador relations, acquisition • Bridge partnerships and execute on contractual agreements • Content distribution

• Outline social media campaigns • Schedule social media posts • Review / Report analytics to better serve audience • Deliver social paid ads

• Manage ecommerce web store / blog maintenance • Manage social media (paid & organic) - DVS Shoes, DVS Skateboarding • Create / execute digital marketing plans per season • Team management - plan & execute team trips (surf, skate, snow), keep up with team promo budget, create content, athlete contracts • Maintain company vehicles - Mini van, sprinter van & 38' RV.

• Maintain daily operations of retail store - including inventory processing/maintenance, merchandising and sales reporting. • Coordinate special store events • Manage employee scheduling • Coordinating surf contests - signing up, coordinating participants + city permit outreach

• Write sample print/online ads + write sample press releases for clients • Create social media plan for clients/post on their behalf • Assist PR manager with daily tasks

• Create content/manage social media platforms: Facebook/Instagram/Twitter/Website. • Assisted team manager with Pro/Am team when needed at events/contests (X-Games, US Open). Drive athletes to skate spots, coordinate with filmers on locations. • Correspond with various media outlets, write press releases for new products • Maintain email lists, create and execute email marketing campaigns • Aid with initial launch of Gold Cup Skateboard brand with Lance Mountain. Production/sample inventory management. Photo shoots/Ad creation. Coordinate with media for product reviews.

• Copywriting - product + events + team • Scan and organize print and online ads + create monthly reports • Organize sample product (shoes/apparel) + send to media outlets for reviews