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Multifaceted Graphic and Web Designer with 18 years of professional practice. diverse background includes print production, prepress, digital production, and front-end web design, combined with certifications in Office2019, Microsoft Office Specialist, PowerPoint Associate, and Adobe Certified Specialist in Adobe InDesign, Adobe Illustrator, and Adobe Photoshop.

New York, NY

*	Created a logical file structure and clear labeling system for the Ross SharePoint intranet's image asset repository, facilitating easier and more efficient access to images.
*	Supplemented the image library by purchasing additional imagery, increasing the variety of options available for the team
*	Converted web banners to scalable SVG format to ensure consistent display across different monitor devices
*	Created banner PSD and Illustrator templates to promote a unified brand image and maintain a consistent design aesthetic
*	Implemented proper permissions and access controls to ensure accessibility and prevent unauthorized changes to the image library, enabling seamless collaboration among team members
*	Updated the brand style guide and PowerPoint template to reflect the new images and maintain consistency in the company's visual branding efforts

Graphic Designer (Temp)

*	Collaborated with cross-functional teams to deliver projects on time and with high accuracy
*	Created visually compelling PowerPoint presentations that strategically showcased data
*	Managed 40-50 design projects per week with Workfront project management software
*	Performed image retouching, clipping paths, and other image manipulation tasks using advanced Photoshop and Illustrator skills
*	Resolved design and layout issues, making necessary amendments to designs, and pre-flighting files for printing using InDesign
*	Designed digital assets for top social media platforms, including email templates, banners, and e-signatures
*	Leveraged Eloqua to execute email campaigns and optimize content and design for maximum engagement and conversion
*	Implemented efficient organizational methods for multiple file types using Adobe Experience Manager and SharePoint while maintaining Digital Asset Management best practices and upholding the company's brand identity

Graphic Print & Digital Designer

*	Collaborated with the graphics team to create/improve assets for presentations, reports, print materials & social media graphics for Twitter, Instagram, and Facebook
*	Designed marketing collateral (flyers, infographics, digital assets, documents, and illustrations) using InDesign, Photoshop, and Illustrator. Incorporated data visualization to create visually appealing and data-driven marketing materials
*	Customized high-impact PowerPoint pitch decks, including data tables and graphs, for executive stakeholders, utilizing data visualization to present complex information
*	Proofread and maintained a consistent brand identity across all communications, both print and digital, while incorporating data visualization
*	Took on special projects, demonstrating flexibility and adaptability in a fast-paced environment, using data visualization to develop innovative solutions
*	Revitalized the company's brand style guide for a modern look, providing clear guidelines for visual identity and brand voice, incorporating data visualization to enhance the brand image

Graphic Designer

*	Created captivating Hello Kitty 2D animations for an Instagram campaign using After Effects
*	Designed and animated motion graphics from concept development to final delivery
*	Incorporated eye-catching visuals and effects to effectively convey the message and engage the target audience
*	Collaborated with the project team to ensure client objectives were met and exceeded
*	Showcased expertise in motion graphics and software tools and techniques

Motion Graphic Designer (Freelance)

*	Designed company logo using Illustrator that effectively represents brand identity and values
*	Created packaging and labeling design for ManParts Grooming products that catch potential customers' attention and highlight product benefits and features
*	Developed a persuasive PowerPoint presentation showcasing company strengths and potential for potential business partners
*	Produced a user-friendly e-commerce website with persuasive content that converts visitors into customers
*	Created attention-grabbing video stinger using Adobe Premiere to clearly communicate the brand message and leave a lasting impression on the audience

Branding & Package Designer (Freelance)

*	Created effective marketing materials, proposals, booklets, brochures, and special projects that promote the brand
*	Managed 20+ projects simultaneously using Workfront software, meeting deadlines and exceeding expectations
*	Edited and formatted Excel, Word, InDesign, and PowerPoint templates for consistent branding
*	Oversaw print production of marketing materials for high-quality and timely delivery
*	Proofread communication collateral to maintain consistency in brand styling
*	Successfully rebranded legacy communication assets to align with current trends and standards, elevating the company's visual identity

*	Created quarterly 40-50 page PowerPoint presentations and pitch decks for American Fixed and Equity Investment Bond funds, utilizing advanced formatting techniques to communicate complex financial information
*	Conducted research and analysis to import data from Excel spreadsheets and databases for investment fund pitch presentations, ensuring accuracy and completeness of information for distribution
*	Streamlined publishing process by uploading and publishing client reviews, new business books, and PowerPoint slides to Seismic production/development automation system, increasing efficiency and enabling faster turnaround times

Graphic Production Artist

*	Collaborated with the marketing team to create compelling print and digital media assets
*	Rebranded outdated inserts, flyers, and other materials into modern, on-brand assets
*	Designed user-friendly fillable templates using InDesign, Photoshop, and Acrobat
*	Revamped promotional point-of-sale marketing materials for print and web-based versions
*	Produced engaging assets for podcasting and social media platforms to attract and retain a diverse audience

Web & Graphic Designer

*	Developed and executed large-scale projects for 40 annual show venues, resulting in well-attended events
*	Art directed design projects, including illustrations, logos, apparel-ware, signage, and event displays using Illustrator and Photoshop
*	Oversaw print production for event signage/collateral, ensuring high-quality and timely delivery
*	Produced high-quality product shots for the company's web store, increasing online sales


*	Created engaging on-screen presentations for convention events using Photoshop and Keynote, increasing attendee engagement
*	Contributed to Fit Expo advertisements using After-Effects, increasing brand awareness and event attendance
*	Implemented effective email and social media campaigns under tight deadlines, resulting in increased website traffic and engagement
*	Optimized email campaigns within Active Campaign for maximum engagement and conversion
*	Crafted impactful advertisements for prominent social media platforms, including Twitter, Facebook, and Snapchat
*	Managed and maintained company websites by updating content and posting news, events, and pricing information using HTML and CSS, ensuring a professional online presence

Senior Graphic Web Artist

Find out detailed information about Adrian Cook,  in Canoga Park, CA

Adrian Cook: in Canoga Park, CA

Adrian Cook