Aimee Tetreault: Executive Producer in Salt Lake City, UT

Acted as producer and lead creative for digital content created internally and externally. Responsibilities included the oversight of all relevant story development, project scope, creative specs, contract negotiation, schedule, budget, crew hire/alignment and post production supervision. Worked closely with the various marketing arms of a global outdoor brand to ensure strategic marketing initiatives were implemented and executed flawlessly while still maintaining a strong brand voice. Instituted a streamlined archival system and standardized delivery protocol. While working with TNF, viewership of online content increased 100-130% each year.