AKSHAYA PATRACHARI: in Golden Valley, MN
AKSHAYA PATRACHARI
Golden Valley | United States
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Work experience
EASTMAN CHEMICAL COMPANY
Market Insight and Strategy Manager | 01/2014 - 03/2018
(Textiles and Non-Woven Innovation Platform)
Strategy development and data analytics:
• Led market research and strategy development to support launch of new product platform with $90M
market opportunity.
• Mapped customer buying journey, market dynamics, competitive landscape and assessed cost/margin
movements of the product through value chain to evolve differentiated offering.
• Incorporated trends related to new materials, textures, construction, colors in product design.
• Received 5 (five) Employee Team Recognition Awards for contributions to the business.
New Product Design and Development:
• Collaborated with marketing, technological and analytical teams to evaluate 40 competitive garment
samples and to provide performance expectations for the new product.
• Examined regulatory environment by actively seeking input from subject matter experts and regulatory
agencies to ensure product compliance.
• Developed a comprehensive database of fabric mills and their capabilities to identify potential partners.
• Identified and secured third party testing labs based on expertise, capacity and turnaround time to accelerate speed to market.
Project Management:
• Designed, scoped and executed several work stream modules with internal teams and external
consultants to meet launch goals while managing a $1M marketing budget across two product platforms.
• Facilitated cross functional team discussions with market development, technology and business
partners to translate market insights to strategic choices to accelerate market activation.
STAGE STORES INC
Allocation Analyst | 10/2010 - 12/2013
(Footwear and Girls 2-6X)- Houston, TX
• Managed store assortments by allocating 6,000+ items to 800 stores based on sales trends and seasonality and maintained out-of-stock rates on seasonal items below company goal of 8%.
Inventory Deployment Analyst (multiple categories incl. Apparel, Footwear and Accessories)- South Hill, VA
• Analyzed business trends using corporate POS data and collaborated with planning and buying teams and provided input towards effective category and store-level growth for 300+ stores.
NONWOVENS CO-OPERATIVE RESEARCH CENTER
Market Research Analyst | 01/2010 - 05/2010
• Identified new market opportunities in non-woven application for a major chemical company by analyzing consumer trends, profitability, global sales, and distribution data.
1350, Douglas Drive Dr N, Apt 213, Golden Valley, MN 55422 | 423-440-0557 | arpatrac@gmail.com