Alea Katan: in Orange, CA
Alea Katan
Orange | United States
Skills
No information
Interests
No information
Industries
Fashion
Lifestyle
Streetwear
Work experience
Mattson Resources
HR Coordinator/ Payroll & Benefits (temp) | 12/2018 - 02/2019
*Managed payroll errors; investigated discrepancies & communicated resolutions.
*Gathered data and compiled reports daily and weekly to communicate to management and executive team each restaurants labor and sales.
*Executed completion and file paperwork for employee tax withholding, EDD, benefits, unemployment, etc.
*Communicated Merchant Services/ Credit Card Dispute Reports to restaurant managers, CFO, COO, & general manager and submitted evidence to bank.
DFZ Radio Network, Inc.
HBIC | 04/2015 - 09/2018
Marketing
*Constructed media strategies to expand reach of prospective listeners & sponsors.
*Gained first hand understanding through market research of how listeners & industry professionals engaged with DFZ Radio across all touch points.
*Evolved and optimized experience with DFZ Radio by researching and implementing new technology to improve streaming and on demand access to programming as well as ways to communicate with listeners.
*Implemented A/B testing to enhance media placements, creative execution, and audience engagement.
*Coordinated the development of strategic and tactical marketing plans with a strong focus on increasing listenership and engagement with desired audience.
*Managed team appearances at trade shows and industry events.
*Networked with industry professionals, influencers, and potential listeners across multiple social platforms, trade-shows, and industry events to increase exposure of DFZ Radio and to create excitement for our programming.
*Wrote Press Releases and engaged with other media outlets to report and obtain additional exposure for show announcements, events, and/or contests.
*Developed vision of consistency through rebranding; creative director for website & marketing material. Created and launched vision for relaunch including social media campaigns & graphics.
*Directed graphics team to develop visuals as needed for projects.
Content Production
*Directed & supervised production of all shows.
*Managed guest booking, developed weekly lineup, researched & wrote weekly industry news segment.
*Mentored & directed contractors/ hosts to ensure performance was to stations standards.
*Executed development of new productions from concept to launch
Account Management
*Managed the preparation of proposals for prospective sponsors, negotiate campaign contracts, and manage end-to-end advertising campaign process.
*Served as point of contact for sponsors to establish plans, provide regular updates, manage expectations of campaign marketing deliverables with actionable insights for campaign goals. .
*Managed data base of potential guests & advertisers.
*Generated leads through various networking opportunities and sourced potential advertisers.
Operations
*Developed and directed department procedures & objectives.
*Negotiated long-term contracts with partners to ensure optimum and reliable relationships.
*Maintained strategic vendor & contractor relationships.
*Assessed market conditions continuously to determine what may affect operations.
*Interfaced across multiple departments within each sponsors organizations to ensure all components of campaign are effectively achieving their company goals.
*Researched new technologies to improve programming.
*Compiled and evaluated quarterly analytics to create strategies to increase listenership and revenue.
*Managed facility & functionality of website to coordinate with developers/ coders/ graphics team to update as needed.
Self Employed
Consultant/ Project Manger | 10/2006 - 04/2015
*Collaborated with owners/ managers to create & implement strategies to solve individual business challenges; increase employee retention, improve productivity and sales, develop effective coaching strategies, eliminate internal & external theft, improve daily operations, etc.
*Recruited staff as needed.
JAWS Business Services, Inc
Partner | 01/2011 - 04/2015
*Researched state regulations, initiated company structure, obtained licensing and executed company vision.
*Maintained compliance expectations from NY State Department of State, Licensing Division.
*Conducted market research on security management and necessity. Analyzed cost/benefit resulting in narrowing down client base.
*Established relationships and influenced organizations to utilize our services.
*Identified vulnerabilities within clients organizations and made recommendations on how they can be remedied through Risk Analysis, Threat Assessment Reports, and Security Audits.