Alex Nevarez: Digital Marketing Consultant in Provo, UT

• Established social media pages and continue to grow awareness through likes on Facebook, followers on Pinterest/Twitter and product giveaways and promotions • Coordinate product sponsorship with bloggers to increase brand awareness and promote product • Created and implemented a strategic marketing plan while assisting in the development of the website • Production and distribution of surveys through email and in person for market research purposes.

• Managed corporate Facebook, Twitter, Google+, and Linkedin accounts • Worked directly with the VP of Marketing to increase brand awareness and generate leads • Graphic design for social media posts, corporate blog, and corporate website • Lead generation through paid and unpaid advertising and social media promotion • Public relations management: press release creation and distribution and partner relations • Email marketing campaign management

• Create and manage client accounts for Facebook, Twitter, Google+, Linkedin • Manage and supervise social media team with training on processes and marketing tactics • Training and development of social media platform utilization • Customer service management through client-facing communication

• Developed advertising copy and production for television, radio and YouTube, specifically focused on a 2.19% auto loan sale • Increased brand awareness through UV PlusCard on UVU campus by assisting in booth/tour presentations and opening an average of 20+ new student accounts per week • Created content and advertised for Smart Deals app and Smart Rewards program.

• Content writing for University publications; fact sheets for each individual major offered in the business school, a billboard for the MBA program and various press releases • Worked directly with the Marketing Manager to plan an advertising budget for the “Doing Business with China” conference • Organized photo shoots and participated as a model for School of Business publications.