Amanda Fleming: in Wilton, CT
Amanda Fleming

Wilton | United States
Skills
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Interests
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Industries
Lifestyle
Outdoor
Surf
Work experience
BMF
Senior Digital Account Manager | 12/2018 - 10/2020
I propelled clients' brand storytelling capabilities, specializing in creating digital experiences from inception to launch that facilitate social media engagement with consumers and amplify campaign
messages. I navigated corporate client's social media influencers and digital and technical
landscapes creating 40M impressions in 2019. I managed BMF's simultaneous projects in sports,
luxury, retail, lifestyle, arts and entertainment, philanthropy, B2B, travel, culinary and dining, small
business and community outreach highlighting my passion for innovative enterprise sized projects.
Selected Contributions:
-Launched a B2B Collective for Mastercard; 4 panelists, a virtual Risk Summit with 1,000
attendees and various LinkedIn Live Sessions with panelists and Executives
-Delivered high quality projects on time and on budget yielded the following results for 2019;
145+ Total Influencers, 30M+ Total Reach, 50M+ Total Followers, 1.4M Total Engagements,
1K Total Social Posts, 40M Total Impressions
Radar360
Communications and Client Relations Manager | 10/2016 - 02/2018
Managed client expectations for event staffing and operations. Planned activations and recruited production staff and brand ambassadors for multi-city national tours. Monitored social media and community engagement.
Selected Contributions:
? Increased client sales by 15% in first quarter utilizing client database and strategic sales
? Organized and launched 3 national brand tours simultaneously for Google, Dyson, and Verizon/Aol- OATH
increasing brand awareness and outreach by 30 %.
? Drove overall company productivity by 35% by consolidating business management platforms
Futureo
Co-Founder | 05/2015 - 06/2017
Handled all operational, marketing and PR aspects of company both internally and externally. Oversaw user acquisition and engagement while
implementing social and digital media strategies. Engaged and managed team, clients, and investors on a
daily basis to drive business forward.
Selected Contributions:
? Created and managed 3 platforms for the brand; website, Instagram, & Twitter
? Executed new client consultations for 20-30 new clients per week; signing 50%
Leica Camera Inc
Public Relations Manager | 04/2014 - 04/2015
Oversaw National media and PR department during transition from agency to in-house. Wrote and published over 50 press releases for new products,
partnerships, HQ grand opening and 3 store openings. Collaborated with VP of Marketing to plan and execute product
launches, gallery exhibits, bi-coastal trade shows, brand collaborations and HQ opening
Selected Contributions:
? Wrote and published over 50 press releases for new products, partnerships, store openings, Photokina
? Created social media strategy that doubled digital footprint and brand awareness
? Reduced PR and Marketing expenditures by 10% identifying target market social media trends and implementing multi-platform gaming campaign
Calvin Klein
Assistant Global Media Planner | 07/2011 - 03/2013
Assisted media team with all
planning (including print, digital, OOH, and broadcast), billing, and production for Asia, Europe, and Latin
America.Managed spec process and global competitive reports for Europe, Asia, Latin America. Maintained material
specification information, broadcast production information and contact information.