Health & Fitness

Regional Field Marketing Manager

Marketing & Sales

Field marketing manager with experience working with social media, field marketing and planning events. Efficient at building and maintaining relationships with key accounts to create brand awareness. Proficient in Microsoft Office and various Customer Relationship Management systems.

• Manage 200+ accounts in mass, grocery and specialty channels
• Developed marketing and sales strategy for Pacific Northwest
• Hire and manage a team of 20+ Brand Ambassadors across the region
• Set up and execute local field marketing events representing Stryve
• Maintain relationships with account managers to increase sales
• Draft and negotiate contracts for events and trade shows

• Manage 100+ accounts in grocery, mass, and specialty channels
• Effectively coordinated training plans for new employees in their regions
• Develop sales and marketing strategies to increase sales in territory
• Build and maintain rapport with account managers to further brand growth
• Identify new account opportunities and upsell current accounts on new products

Area Sales Manager

• Manage social media for merchandising/sales team
• Designed a method of tracking national sales numbers across multiple channels, resulting in increased productivity of national merchandising team
• Analyzed all field reporting and identified marketing/sales trends
• Build relationships with account managers and represent the brand positively
• Merchandize stores to ensure planogram compliance and assortment commitments
• Identify Up sell opportunities and sell in incremental placements
• Coordinated with accounts to plan and execute events to create brand awareness

Lead Field Merchandiser

• Work with local sales team and Coca Cola distributors to drive brand awareness in key on and off premise accounts
• Identify and build relationships with local influencers
• Partner with local alcohol brands to creatively build brand awareness in on premise accounts
• Build and maintain relationships with account managers for potential future samplings.
• Positively represent the brand at all events and educate consumers on benefits of the product

Lead Brand Ambassador

Find out detailed information about Amanda Ramirez, Regional Field Marketing Manager in Spanaway, WA

Amanda Ramirez: Regional Field Marketing Manager in Spanaway, WA

Amanda Ramirez

University of Washington Seattle