Freelance Sports & Entertainment PR & Marketing Associate

Marketing & Sales

Oversee events on behalf of athletes; including RSVPs, sponsor engagement, promotion, day of prep and take down, ensuring
great experience for high profile guests
?   Improve press releases, statements, and presentations
?   Create content for social media platforms (Instagram, Facebook), track engagement, to promote clients and their businesses
?   Build/update client and influencer lists to help promote our clients

?   Wrote press releases, calendar listings, post-event summaries, etc. to pitch to media across all mediums
?   Maintained strong relationships with media
?   Developed yearly PR plans, content calendars, and quarterly reports for 5+ clients
?   Assisted in managing events on behalf of clients
?   Monitored press coverage and sent applicable content to clients
?   Developed social media content and managed clients' social accounts
?   Assisted with content and e-newsletter for company magazine

Account Executive (Temporary)

?   Streamlined company notes/information through Salesforce
?   Strategized sales process/goals and present to team
?   Prepared staff for prospective client calls through research
?   Participated in prospective client calls and took diligent notes
?   Produced follow up email templates and sent them to prospective clients

Sales Operations & Business Analyst

?   Communicated with 20+ clients, media and influencers to understand and properly communicate clients' visions
?   Generated pitches and press releases, track client's buzz, prep clients for television segments
?   Created/managed and promote events
?   Strategized new client outreach

Public Relations Freelance Consultant

?   Created content for social media platforms (Instagram, Facebook, and Twitter) to promote our teams and Chapman Athletics
?   Generated game notes and game wraps to create buzz by showcasing notable moments

Sports Information/Digital Marketing Intern

Created content for social media platforms (Instagram, Facebook, LinkedIn, and Twitter), tracked engagement, and analyzed
social media metrics for to develop dashboards in order to increase company awareness and attract investors
?   Developed and presented social media strategies based on metrics and made recommendations to increase engagement
?   Built and edited video series to increase awareness about Prisme
?   Designed & organized email newsletters with MailChimp to communicate with prospective clients about new products

Digital Marketing Intern

?   Collaborated with team to research locations, target audience, ambassadors and hashtags applicable to the project
?   Created content examples for the social media pages such as posts to announce/promote company's new triathlon

Find out detailed information about Amy Rabun, Freelance Sports & Entertainment PR & Marketing Associate in Anaheim, CA

Amy Rabun: Freelance Sports & Entertainment PR & Marketing Associate in Anaheim, CA

Amy Rabun

Chapman University, Orange, Argyros School of Business and Economics