Andrew Carlson: Graphic Designer in Roseville, IL
Andrew Carlson
Graphic Designer
Roseville | United States
Skills
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Interests
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Industries
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Work experience
DICK BLICK
Graphic Designer | 10/2016 - Current
Collaborated in the design process by offering multiple solutions in conceptual
models, layout, theme and typography. Created branding and marketing materials
that adhered to established brand standards. Maintained brand identity across
multiple brands. Generated concepts and followed through to production.
Partnered with Category and Marketing Managers to design new POS materials
and provide creative assets for specific brands.
• Designed multitude of projects from billboards to e-blasts, web ads,
magazine ads, print collateral, signage, apparel, brochures, web assets,
POP displays, special projects and more.
• Directed successful product launches and campaigns, utilizing metadata
and visual models.
CARLSON CRAFTWORKS
Senior Designer / Art Director | 12/2013 - Current
Designed visual models meeting aesthetic and technical criteria. Fostered highly
collaborative, communicative culture on all visual projects with new and existing
clients. Produced creative solutions for multiple areas in pre- and post-launch
stages of new business campaigns.
• Oversaw creation and production, including designing wood working
projects and other specialized and "one-off" items.
• Revitalized client products through development and launch of
promotional strategies and collateral design pieces.
• Supervised Website analysis and design, working with clients to identify
necessary business and creative objectives, navigation and usability
requirements, testing and client acceptance.
• Finalized projects for fine art pieces, with visualization techniques,
improving brand management and social media presence.
• Managed deliverables and maintained efficient workflow, making certain
products were in alignment with clients' creative strategy and marketing
objectives.
IL 02/2014- 02/2016
Liaised with all aspects of graphics production and planning to oversee quality control, scheduling, and final image and print
production, and preparation of final products. Utilized Adobe Photoshop for error free color correction, retouching,
compositing, masking and clipping paths for images and all aspects of standardized image production.
• Improved archival assets to company photo directory, inserting metadata for navigating search filters and upgrading
electronic indexing.
UNITED STATES MARINE CORPS
Sergeant / E-5 / Combat Photographer | 05/2005 - 09/2010
Leveraged extensive knowledge of photography and videography in operating cameras for promotional photo shoots, and
documentary military projects. Oversaw all aspects of post-production, from editing pictures and using software to manipulate final picture to resizing/cropping pictures and editing footage. Trained new members of the team, designing
onboarding curricular to optimize productivity. Researched current and emerging art and graphic design technologies.
Performed advanced computer processing of images for assignments. Shot photographs in controlled and remote
environments.
• Promoted and Awarded multiple times in the United States Marine Corps to the rank of Sergeant with multiple service
awards.
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