Andrew Krantz: Branding Consultant in Portland, OR

Operate my own branding studio that specializes in branding services for small businesses in the outdoor sports industry. Leverage consumer insights to craft compelling strategies for client partners. Clients include Trxstle, RUX, Elevated Surf Craft, BnR Tackle, Cascade Armory.

Filmed and edited digital, social media, and broadcast content for clients and assisted with production planning, management, and reconciliation. Collaborated with client and creative teams to build and execute production plans. Managed productions to ensure all production timelines and budgets were met.

Created engaging posts, stories, videos and other content to help @jesuitmlax become a widely recognized team and attract attention from collegiate coaches. Responsible for creating content calendars, copywriting, and publishing content.

Produced, filmed, and edited social media and digital content to tell athlete and team stories, engage fans, and attract recruits to the University of Portland. Contributed to the development of the overall social media strategy and created a content calendar to establish a cohesive brand voice. Utilized social media analytics to evaluate and adapt content. Led training sessions, assisted in team hiring process, and managed project timelines.

Created organic content through photography, videography and editing and wrote copy for various channels, such as Instagram and Facebook. Used qualitative and quantitative data to improve managerial decision making. Monitored analytics to optimize content performance and adapt strategy. Used Facebook Ads Manager to increase target audience reach.

• Implemented integrated brand promotion strategies to convey clients' messages. • Assisted in creating cohesive marketing campaigns for various clients. • Conducted user and audience research to develop audience groups and target markets.