- Pioneered influencer marketing program.
- Managed a global team of 17 influencer specialists & content creators.
- Directed over 500 campaigns.
- Maintained relationships with over 1,000 influencers and talent agents.
- Optimized campaigns and decreased cost per install by 67% and cost per sale by 70%.
- Negotiated, amended, and executed contracts and other terms & agreements.
- Supervised six-figure monthly ad spend and enhanced spend to increase ROI.

Director of Influencer Marketing

- Optimized & localized app search descriptions, keywords, and updates for iOS & Google Play.
- Increased Instagram followers by 1,700%.
- Increased Facebook likes by 18,250% within a one-month period.
- Ran first offline event and collaborated with Influencers resulting in $1.6 CPM.

Director of Social Media

- Contributed to get the Candid app over 1 million registered users within 2 months.
- Trended the Candid app #1 in the App Store for 2 consecutive days.
- Tracked and analyzed all outreach performance, content, conversion rates.

Marketing & Influencer Manager

- Led the company's social media marketing efforts.
- Created and curated content.
- Managed social media content calendars.
- Created blog posts and optimized keywords.
- Monitored, listened, and responded to user sentiments.
- Developed brand tone and voice.

Social Media Manager

Find out detailed information about Angelo Cartas,  

Angelo Cartas:

Angelo Cartas

Calm, Inc

Bytedance, Inc

Candid Labs

Myverse