Angelo Cartas:

- Pioneered influencer marketing program. - Managed a global team of 17 influencer specialists & content creators. - Directed over 500 campaigns. - Maintained relationships with over 1,000 influencers and talent agents. - Optimized campaigns and decreased cost per install by 67% and cost per sale by 70%. - Negotiated, amended, and executed contracts and other terms & agreements. - Supervised six-figure monthly ad spend and enhanced spend to increase ROI.

- Optimized & localized app search descriptions, keywords, and updates for iOS & Google Play. - Increased Instagram followers by 1,700%. - Increased Facebook likes by 18,250% within a one-month period. - Ran first offline event and collaborated with Influencers resulting in $1.6 CPM.

- Contributed to get the Candid app over 1 million registered users within 2 months. - Trended the Candid app #1 in the App Store for 2 consecutive days. - Tracked and analyzed all outreach performance, content, conversion rates.

- Led the company's social media marketing efforts. - Created and curated content. - Managed social media content calendars. - Created blog posts and optimized keywords. - Monitored, listened, and responded to user sentiments. - Developed brand tone and voice.