Bahador Bojnordy: Fashion Designer/Product Developer| Athleisure, Streetwear, Sportswear and Uniforms in Los Angeles, California

• Conceptualized and executed innovative marketing campaigns for the "EDS NXT" collection, resulting in a 40% increase in customer engagement and brand awareness. • Highlighted innovative design concepts by presenting upcoming season's collections to top-tier retailers at the annual Las Vegas summit, resulting in a 20% increase in pre-orders compared to the previous year. • Collaborated closely with cross-functional teams to prepare detailed tech packages that improved communication with overseas manufacturers, reducing errors and increasing production efficiency.

• Maintained meticulous record-keeping of each style, resulting in a decrease in errors during production and an increase in on-time deliveries. • Participated in weekly fabric and trim vendor meetings to source more sustainable materials, resulting in the use of eco-friendly fabrics for upcoming collections. • Executed all development milestones by collaborating with Designers, resulting in a 20% increase in on-time delivery of new products set up for costing and development in our PLM systems.

• Created the artwork for the branded trims such as buttons, elastic, and rivets. • Worked closely with the licensing team to ensure all the licensed products and trims were approved by the licensor through their proof track system. • Established the trim milestones (developments) and built carry-over bodies into the PLM system seasonally, and maintained the bill of materials for all styles. • Created seasonal concept boards for styles, color palettes, and fabrics based on market research data, leading to an improvement in cross-functional teams' engagement with new collections. • Researched and analyzed competitive market trends in the apparel industry, attending 10+ tradeshows and apparel shows annually to identify innovative design concepts and materials.

• Maintained the accuracy and quality of the samples by conducting a thorough review of fit, construction, trims, and branding for multiple departments, such as marketing, production, and licensing samples. • Established the trim milestones (developments) and built carry-over bodies into the PLM system seasonally, while maintaining the bill of materials for all styles. • Collaborated closely with the design team to execute mood boards, sketches, and technical drawings for various garments. • Provided valuable feedback on design concepts and contributed to the overall success of the collection.

• Assisted in producing fully packaged designs which were used throughout the development and fit process. • Supported in building presentation (sketches, fabrics, color story, etc.). • Facilitated the design team with tools and reference requests (ordered Pantones, reference samples, general supplies, etc.) • Conducted trend research and analysis to identify emerging trends and consumer preferences. • Showed a keen eye for detail and a passion for fashion, consistently producing high-quality work.

• Extended the brand’s product line by contributing to the design and development of new bottom pieces. • Communicated with vendors and contractors regarding fabric and trim developments. • Organized seasonal design binders and boards and updated them throughout the season. • Developed and maintained sample closets, ensuring the organization and presentation of garments. • Created and maintained digital assets, including product photos, style guides, and lookbooks.

• Consistently surpassed sales goals, contributing to a high-performing team. • Built and maintained strong client relationships, driving repeat business. • Elevated store appeal through effective product displays. • Addressed customer concerns with efficiency, ensuring satisfaction. • Contributed product knowledge and participated in team training sessions.