Ben Zaiser: Marketing Specialist in San Luis Obispo, CA

• Managing brands PPC and Paid Social initiatives. • Cruating and posting content across all social and DTC channels. • Communicating between internal departments to ensure project accuracy and efficiency. • Overseeing production of seasonal wholesale/retail catalogs and e-commerce marketing calendars. • Providing weekly reports of all marketing campaigns.

• Overseeing the execution of large events from conception to completion, including on site management. • Maintaining strict budget and project deadlines. • Communicating with outside vendors to ensure contracts and payments are met on time. • Leading a team of individuals tasked with creating and planning community events for 3000+ students.

• Compiling social media engagement and advertisement spending data into KPI reports. • Drafting copy for different clients' social media profiles as well as email marketing campaigns. • Executing extensive research social media influencers in a variety of industries. • Crafting evaluations of events and media mentions for represented