Bethany Zarinelli: Graphic Designer in Wichita, Kansas

Produced 300-400 pieces of print and digital media annually to promote and support the bank brand, products, and services. Led work with agency partner to evolve Tradition for Today campaign standards into robust and flexible document to allow for consistency across varied applications and audiences. Oversaw hiring process and mentored summer intern to complete three large-scale projects in three-months. Manage vendor relationships to ensure projects are produced in a timely, professional, and budget-conscious manner. Worked both independently and in collaborative team environments across departments meeting or exceeding project expectations.

Managed workload of print and digital projects using Zoho project management software. Redesigned and relaunched employee intranet using Onsemble to provide an updated and more streamlined user experience to increase awareness and user engagement. Assisted in using EpiServer CMS to keep external website updated with important announcements, new product and service offerings, and financial education resources for customers.

Lead designer for evacuation map creation for brands such as Marriott, Hyatt, Hilton. Ensured that maps designs met state and city fire codes. Oversaw deliverables calendar with multiple weekly projects, different timelines, and priorities and assigned work to 3-5 staff members to meet project deadlines consistently.

Created and managed brand standards for print, web, and social graphics to promote Old Town San Diego State Historic Park museums, vendors, events, and activities. Utilized brand standards to evoke design aesthetics of the 1800s for a modern audience and a cohesive look across printed materials, park signage, social media channels, and web site. Established a graphic design internship program with three different colleges: the Art Institute of California-San Diego, San Diego State University, and the San Diego community college network. Interviewed, selected applicants, assigned projects, and evaluated more than 10 interns during my tenure. Established social media presence on Facebook, X (Twitter), Instagram, and Pinterest. Managed monthly and annual social media calendars, created graphics and copy for posts, and garnered a community of over 10,000 followers.