Bimi Fafowora: Managing Director in Seal Beach, CA
Bimi Fafowora
Managing Director
Seal Beach | United States
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Work experience
Shakara Studios
Managing Director | 06/2016 - Current
Shakara Studios is a creative branding agency within the apparel industry. In the course of one year, the agency
quickly grew to manage 20 brands in over five continents. Having found success in the company, I aim to use my
unique experience here to key into a vision larger than my own. My objective is to create a longstanding relationship with an inspired team, working towards a common goal.
• Oversaw end-to-end processes for creative marketing and sales campaigns
• Developed and executed digital marketing ads that generated an average 2X ROAS (Return on Ad Spend)
• Creatively directed marketing campaigns & introduced tactics like A/B testing increasing performance metrics
• Designed On-brand Graphics for email campaigns, brand assets, print materials, and promo ads
Monster Media
Marketing Associate | 06/2014 - 08/2015
Monster Media is a grand format digital print company which holds clients such as Toyota, Coachella, and Redbull.
As a marketing associate here, my responsibilities were to captivate their audience's attention by creating compelling, written content for their website, social media platforms, and their weekly blog.
• Increased engagement by developing original written and visual creative content for multimedia communications
• Utilized innovative storytelling in creating content, in order to connect with the audience on an emotional level.
• Composed up to 30 pieces of quality content weekly using SEO keywords drawn from Google Analytics
• Conducted engaging and informative interviews with internationally renowned artists such as Shephard Fairey, Bioworkz, and Jeff Soto
Farmers Insurance
Marketing Representative | 06/2014 - 09/2014
During my time as a Marketing Representative, my role included high-level interaction with clients, prospective
clients, and my teammates. Thriving in a small team of four, I collaborated with them on methods to best communicate
services to prospective clients and resultantly, increase insurance clientele.
• Established new customer accounts by effectively communicating policies in written and oral formats
• Built strong long-term client relationships demonstrated in repeat business and referrals to new clients
• Supported a diverse group of clients by recording and analyzing client data to determine needs
Bimi.faf@gmail.com
Marketing Coordinator at Fashion Nova | 06/2013 - 02/2014
Fashion Nova is a contemporary retail company based in Los Angeles, CA. As a marketing coordinator, I ushered the company from brick and mortar to the online realm by devising digital marketing strategies to increase their online
visibility and designed their website platform.
• Conceived the company's first digital marketing plan, ushering them from brick & mortar to the online realm
• Proactively implemented digital marketing tactics such as email campaigns, giveaways and promotional sales
• Designed a responsive, user friendly website layout interface and ensured full functionality
Education history
University of CA
Bachelor's Degree in Administrative Studies & Business | 2012 - 2016
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