Blenders Eyewear
Co Founder & Creative Director | 01/2011 - 01/2017
• Founded sunglasses brand and built it to $90 million valuation.
• Designed brand identity, product line, marketing strategy, supplier network, wholesale distribution channel, and content generation strategy
• Led partnerships with influencers Identified, prioritized, and executed on projects that spanned multiple teams
• Facilitated meetings to drive progress against goals and objectives, establishing clear next steps and delegating ownership with accountability and KPIs