Brett Roddis: Director - Advanced Design Innovation Strategy in Berkeley

Leading The Advanced Concept Innovation Design Team for all Gap Inc Brands (Banana Republic, Athleta, Old Navy, Gap, Hill City) •Reporting to SVP of Aro with continuous presentations to company Presidents and Board of Directors. •Identify emerging markets and white space opportunity through key behavioral, cultural/societal shifts to unlock new customer acquisition and problems to solve using a tool box of rapid testing and validation. •Leading and driving the Future of Design and end to end 3D digital design integration. •Work with Gap Inc leadership teams to inform the annual long range plan processes, then analyze, prioritize and execute against strategic roadmap. •Partner with Gap Inc leadership teams to identify problems to solve in current/future product assortment then manage/drive the Aro - Concept Design Team to present innovative and comprehensive creative solutions (including proof of concept prototypes, 3D renderings, 2D sketches, samples, mock ups etc). •Lead cross-functional/brand initiatives, liaising with functional leaders and lend a diverse skillset of thought leadership, design thinking, design sprints, creative story telling, innovative communication techniques, planning, analytics and strategy. •Work with the Gap Inc Brand Strategy Team and internal stakeholders across to ensure Aro's work is aligned and integrated with Gap Inc strategic priorities. •Bring the outside in and engage with external partners from academic through corporate entities to accelerate Aro's innovation agenda and work with Gap Inc and Business Development partners to frame and resolve key partnerships decisions and solutions. •Responsible for multiple patents filed

for 8 months. (womens/mens/girls/boys) Heading the Active Performance department •Reporting to SVP of design with continuous presentations to company President. •Creation of all seasonal themes, design direction and colour pallets. •Work with GM of merchandizing to create line to include all silhouettes, fabric, finish, color, & style stories to be executed with design team. •Driving of core functional design, technical innovation and fashion needs to meet specific seasonal directional briefs and goals. •Interface directly with cross functional partners to conceptualize and execute 360 in store/on-line athlete experience and create highly innovative technical head to toe product that meets the needs of the core user. •Accountable for seasonal year over year growth of category. •Managing of year-round RD&D calendar. •Management, mentoring and fostering growth of direct reports.