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Lead Content Creator

Digital & Media

I am a creative mind with a knack for the written word. Never content with average content, my diction and style rises above useless affectation to produce meaningful alliteration. Experiences range from writing humorous educational scripts on the Old Testament (proof that anything is possible) to beat reporting for NFL players' official sites. If your company's voice needs flow, I'm your bro in the know.

Articles generated over $900K Gross Margin, 70M unique sessions, 900M page views.
•	Writer for History 101 and Tie Breaker.
•	Research, pitch and write feature stories for sports and history brands.
•	Use data analytics and BI tools to track story performance and trending topics.
•	Utilize SEO and marketing strategies to consistently produce viral content.

Serve as managing editor and lead content strategist for O&O and third party publishing sites.
• Direct and oversee all stages of content development across 12 sites.
• Train and supervise third party editorial teams for four globally recognized publishing and product sites.
• Analyze data on Google Data Studio, tracking user engagement and market trends to develop target audience.
• Daily content optimizations to track and improve KPIs across:
CTR, Bounce %, Time on Page, page views, Completion %, sessions, CPC, RPS, GM
• Direct contact to media, revenue, tech and editorial teams, regarding UX and product.

Lead Editor

Generated over 2,000 articles and 16,000,000 unique views.
• Digital sports media contributor, writing breaking news and opinion pieces.
• Research and pitch story ideas for team of writers.
• Consistent front-page contributor.

Content Writer

•	Writer for integrated marketing and technology management services company.
•	Create original content covering athletes’ endeavors on and off field through NFL season:
Odell Beckham Jr., Landon Collins, Julio Jones, Josh Norman, Eddie Lacy
•	In charge of producing content for NFL athletes’ official websites:
odellbeckhamjr13.com, landoncollins21.com, juliojones.com, jnorman24.com, eddielacyrb.com
•	Promote player/brand awareness, create and edit content, ensure all information provided is verifiable.

Content Creator (Contract)

•	Digital curriculum company that makes learning, teaching, and test prep materials that are smart and fun.
•	Content writer, teaching English, history, and test-prep material.
•	Focus on integrating humor videos for an engaging educational experience.
•	Inclusive language that appeals to both teachers and students.
•	Follow a detailed template and works in collaboration with editors to create short videos that do not compromise quality.

Scriptwriter

•	SAT, ACT, SSAT, GRE, and English subject tutoring.
•	Awarded Teacher of the Month.
•	Helped student double SSAT English score.
•	Improved student’s SAT Critical Reading and Writing total by 40%.
•	My students have, on average, increased over 20% on English standardized test results.

Tutor

•	Connecticut promotional team leader for Barstool Sports concerts.
•	Social media manager.
•	Event and product marketing coordinator.

Marketing Communications Associate

Find out detailed information about Brian Parchmann, Lead Content Creator in San Diego, CA

Brian Parchmann: Lead Content Creator in San Diego, CA

Brian Parchmann

University of Connecticut