Briana Cooper: in Los Angeles, CA

• Developed content plans for BWG & Giving Co. to convey authentic positioning on social media platforms • Managed daily engagement & posting across social media platforms • Maintained backend staff, vendor, & company databases using Lennd & Asana • Independently constructed significant project spreadsheets, databases, one sheets, & templates • Digitally & physically inventoried all credentials

• Assisted in transforming concepts into unique brand experiences • Tenaciously researched for each project to achieve quality event productions • Sourced potential venues, products, & vendors for upcoming events • Assisted producers with on-site & off-site execution

• Artist projects included Marshmello, RÜFÜS DU SOL, Dennis Lloyd, Icarus, DISCIPL?S, Ofenbach, & MORTEN • Created & executed comprehensive tour & album marketing campaigns to shape artists’ brands • Designed multimedia presentations for artists to increase awareness, enhance identity, & position brand alliances • Produced & personally pitched press releases for new singles • Assembled & communicated weekly sales reports using Nielson Soundscan & Mediabase • Identified, initiated, & cultivated relationships with strategic partnering brands & sponsors

• Provided excellent customer service by producing & serving perfectly made products • Maintained store energy level, positivity, quality, & cleanliness

• Engaged customers through direct marketing techniques to increase convergence rates • Reviewed Google Analytics & identified trends to further inform marketing initiatives • Analyzed company website & database to increase contextual relevance & eliminate friction