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Marketing Manager

Marketing & Sales

I am a graduate of Central Michigan University.  My career focus has been in Marketing.  I hope to stay active in this field while working at a company I love.

· Manage the marketing department 
· Launch new projects from start to finish 
· Oversee all marketing initiatives for the Girl Charlee brand 
· Handle daily social media and blog posts 
· Bring new ideas to the marketing department  
· Communicate with any vendors, bloggers, and potential collaborators
· Compile a weekly analytics report


· Developed and implemented the overall marketing/communications strategy
· Oversaw the development of collateral materials, including web content/updates and promotional items
· Lead all social media and blog campaigns 
· Supported tradeshow planning and coordination
· Created all marketing materials used throughout the company
· Edited photos and created content for our current websites


· Updated the company website
· Handled inventory checks weekly
· Maintained all sales and marketing vendors, created and ordered new marketing materials
· Managed promotional materials and merchandise
· Planned and coordinated trade shows and other marketing events
· Created and posted content to our YouTube channel using Adobe Elements
· Handled sales calls and communicated with customers
· Executed all shipping and packaging of customer orders
· Facilitated customer communication and the collection of customer satisfaction
· Collected, compiled, and analyzed data for SWOTT analysis


Marketing and Sales Assistant

· Hired as an intern, promoted to Account Executive in July 2012
· Co-managed large client accounts ranging from food products to concerts/radio networks
· Created press releases to send to various media outlets
· Updated and maintained client’s social media pages including CKC’s own pages
· Created and delivered pitches to local news stations
· Took part in successfully hosting major events


Intern/Social Media Manager

· Planned and executed various events and fund-raising projects
· Updated social media
· Planned and executed local blood drives with the Red Cross 
· Managed all clerical volunteers
Other Skills:


Marketing and Communications Assistant

Find out detailed information about Caitlin Bauman, Marketing Manager in Redondo Beach, CA

Caitlin Bauman: Marketing Manager in Redondo Beach, CA

Caitlin Bauman

Central Michigan University