Fashion

Lifestyle

Streetwear

Surf

Graphic design

Photography

Creative direction

Sustainability

Brand strategy

Video production

Fashion films

Lifestyle films

With my experience across new and traditional media platforms and my drive for marketing/commercial application, I feel impassioned to apply my production knowledge and creative direction to inspire and lead a new team in innovative and intuitive ways.

Industrious Media Director with expertise in creative development and implementation. Talented in both client and interdepartmental coordination. Knowledgeable in new and traditional content creation, as well as emerging market trends. Strong leadership and analytical skills. Successful at organizing and managing all areas of production, motivating teams and coordinating projects  with creativity and efficiency. Capable of writing, correcting and shaping content.

Conceptualized and developed Worldwide Influence The Magazine in 6 months

Compiled a team of creative and diverse individuals, including varied job titles and professional levels.?
 Set and managed production schedules according to strict deadlines.?
 Recruited, hired and developed personnel, in addition to overseeing operational budgets, negotiations and post-production duties.?
  Developed quality assurance initiatives to foster adherence to artistic and technical standards.?
Identified problems and fostered resolution while supervising the production team.?
Wrote and directed interviews for 11 of 14  influencers we featured.?
Coordinated post-production for over 10 different influencer interviews with commercials and 10 short fashion films.
Acted as lead interviewer and front runner for the magazine.?
Collaborated with team leadership and other key stakeholders on key editing and production decisions.?
Supervised a team of 10 editors, associate producers and production assistants on a wide range of projects.?
Combined video, audio and graphics to effectively convey each story.?
Wrote, produced and cut concepts and spots for interview commercials, full influencer interviews, and short fashion films.?
Interviewed celebrity guests such as Crawford Collins and Jacqueline Fernandez.?
Protected the company's interests in content  negotiations while using communication and people skills to maintain positive business relationships.?
Networked with various industry leaders and experts to gather multiple perspectives on the influencer market.?
Led concept development, graphics, storytelling and delivery of segment ideas.?

Executive Producer

Facilitated campaign strategies and solutions to Senior Designer and provided feedback to creative teams.
• Wrote and designed unique and well-crafted copy and revised content for optimal marketing and web presence.
• Assisted in developing and maintaining user-friendly websites.
• Recommended techniques, methods and media best suited to produce desired results for campaigns.
• Meticulously followed corporate brand guidelines to enable brand consistency across campaigns and marketing programs.
• Contributed ideas during strategic and conceptual brainstorming sessions.
• Conducted fittings with models for photoshoots, campaigns.


Creative Director S/S Campaign

	Managed additional duties and responsibilities whenever the Senior Photographer  was not available.
	Monitored quality of content and set the editorial direction for photoshoots
	Gathered materials for meetings and contributed knowledge to improve upon pitches and project plans.
	Updated and monitored social media accounts.
	Researched different topics and gleaned important details from various sources for possible use in future assignments.
	Performed administration duties, including answering phone and email inquiries, filed paperwork and digitally filed photographs.
	Assisted in developing and maintaining user-friendly websites.
	Met with  clients to discuss artistic preferences and ideas.
	Designed unique print materials, including advertisements, brochures and logo designs.
	Recommended techniques, methods and media best suited to produce desired visual effects.
	Assisted with the styling of multiple unique looks for over 100 photoshoots.
	Worked directly with designers and stylists to create their ideal photoshoot.
	Set department quality standards and directed daily operations.
	Led creative team meetings to share ideas and bring actionable plans to fruition.
	Met with clients to discuss their marketing goals and articulated specific objectives to the marketing team.

Creative Director, Associate Producer

Find out detailed information about Caitlin Gibbs,  in Tuckahoe, NY

Caitlin Gibbs: in Tuckahoe, NY

Caitlin Gibbs

Academy of Art University