Caitlin Gutierrez:
Caitlin Gutierrez
United States
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Summary
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Activity
Projects
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Work experience
SN&N Electronics, Inc
Marketing Consultant | 01/2020 - 05/2020
Executed digital marketing strategy, including 10 social media posts, 7 email blasts, and 3 blog posts
Tracked social, email, and website analytics and brought in 1500+ website visitors through efforts
Collaborated with teammates to schedule content across channels and create digital assets
Gist
Marketing Consultant | 08/2019 - 12/2019
Managed 2 social channels (Twitter, LinkedIn) and crafted copy and graphics for 60+ daily posts
Evaluated social media analytics and accumulated 150 new followers and 3,000 post impressions
Planned web summit event logistics and communications and recruited 5 influencers as speakers
APMM BOLD Intern | 06/2019 - 08/2019
Launched 2 A/B tests across eCommerce website live to 1 million users improve UX and content
Collaborated cross-functionally and monitored that A/B test assets were accurate and on schedule
Boosted website engagement and conversion by 5% and presented recommendations to 60+ people
King's Embroidery
Marketing and Sales Intern | 09/2018 - 12/2018
Published promotional emails to 100+ prospective customers daily to improve local awareness
Wrote 4 monthly newsletters to 300+ past customers to share company news and build retention
Engaged with customers over phone, email, and in-person and boosted company sales by $2000
Proprep
Marketing and Sales Intern | 01/2018 - 05/2018
Acted as on-campus brand ambassador, presented to 50+ classes, and passed out 500+ fliers
Reached out to 20+ organizations and partnered with 3 to plan events and promote Proprep website
Advertised to 200+ SJSU STEM students and staff and brought in 50 new membership sign-ups
Education history
San Jose State University
BS | 2017 - 2020
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