Director of Growth

Top Management

?   Lead the development and execution of growth marketing strategies to drive engagement and retention across multiple channels and segments.
?   Achieved a 566% increase in the number of leads generated through various digital marketing
campaigns in six months.
?   Collaborate with cross-functional teams, including product, design, sales, and engineering to optimize user experience and drive increased business and customer retention.
?   Continuously identify new concepts and opportunities for customer growth and optimization
through market research and current customer journey.

?   Effectively led and managed a team of 15-20 photographers, overseeing all aspects of their work.
?   Coordinated visual content across social media platforms, resulting in a 71% increase in Instagram followers.
?   Utilized analytics to actively monitor top performing stories and social media posts, resulting in effective planning and promotion of content on a weekly basis.
Skills
?   Hubspot
?   Notion
?   Adobe Creative Suite
?   Sendgrid
?   Copywriting (Email, Website, Social Media, B2B, Product, SEO)
?   Content marketing strategy and execution
?   Organization and attention to detail

Photo and Social Media Content Strategist

Find out detailed information about Caitlin Lee, Director of Growth in Denver, CO

Caitlin Lee: Director of Growth in Denver, CO

Caitlin Lee

Pennsylvania State University