Bachelor of Arts in Creative Advertising cum laude

?   Design and coordinate photos/graphics for upcoming performance and advertising campaigns.
?   Analyze weekly engagement and curate posts to increase participation at the local and national level to over
5,000 followers amongst digital media.
?   Composed wide-reach email blasts to go to 13,000 patrons, and archived over 300 monthly articles and media that
increased our reader intake by 12%.
?   Assist in information gathering from upcoming performing artists to curate individualized copy and marketing
strategies.
?   Upkeep website maintenance and programming throughout the year, while uploading press and event pages.

Social Media & Communications Intern

Implement marketing strategies to social media channels with a mass following over 15,000 accounts and review
marketing trends relative to the company that increased the following by 10%.
?  Manage and execute live social media posts during mass events with over 500 customers.
?  Research and collect current data of over 20 competitors' locations and dates, as well as culminate over 2000
dance studio names and information.
?  Locate, process, and archive music and photography for each event location to use for marketing plans
throughout the fiscal year.

Marketing & Event Assistant

between Athletics and the College of Arts & Letters that focuses on media in the sports
conglomerate.
?   Curate and Design email, social media, and flier graphics to send to 20,000 undergraduate students and alumni.
?   Plan and execute marketing strategies for paper and digital media across the university grounds.

Established an internship

Find out detailed information about Caitlin Skapars,  

Caitlin Skapars:

Caitlin Skapars

College of Arts & Letters - James Madison University

College of Visual & Performing Arts - James Madison University

James Madison University