- Johannesburg, South Africa
• Expertly led customer-focused digital campaigns from concept
05/2020 - 09/2021


through completion, maximising brand reach, engagement and growth.
• Created highly converting retargeting campaigns directed at website visitors and potential customers who initiated checkout.
• Devised and implemented SEO strategies for growing rankings organically and amplifying site traffic.
• Overall increase in ROAS (6x) and overall increase in ROI was achieved.

Digital Marketing Specialist

- Johannesburg, South Africa
• Designed digital marketing strategies based on current marketing
02/2019 - 04/2020


trends, market insights and competitor activity.
• Created a wide variety of digital marketing content, including blogs, social media content, videos, presentations and digital
adverts.
• Created highly converting ad campaigns on Facebook, Instagram
and Google with the goal of conversions and increased ROAS

Find out detailed information about Cameron Morrison,  

Cameron Morrison:

Cameron Morrison

Primal Scents

Oh My Furr

University of Johannesburg