Cathy Batista:
Cathy Batista
United States
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Work experience
Callaway Golf Company
Global Product Development Manager, Soft Goods | 11/1996 - 04/2020
First category leader for soft goods product launch that is Callaway Golf's second largest category, exceeding $200 million. Managed all
overseas development, product scheduling, and commercialization of brand's soft goods categories, which includes golf bags, headwear,
travel gear, gloves, head-covers, and other accessory items. Collaborated with product merchandising and design teams to create
competitive products for global consumers.
• Developed and engineered products that met, or exceeded, company category cost margin requirements.
• Created global development schedules and product development calendars to ensure products were completed and delivered on time
for global pre-line, photoshoots, and sales meetings.
• Directed company supply chain team and sourcing partners to ensure superior quality, product integrity, and timely delivery of prototypes, sales samples, and production.
• Oversaw all aspects of development with factories to ensure products were completed per tech packs and within cost targets.
• Produced product specifications and maintained all master file data, including keeping samples associated with the product and related
programs.
Pro Tour / Montecito Sportswear
Manager, Customer Service | 05/1995 - 11/1996
Managed company's efforts to design, develop, produce, and sell custom made performance apparel and accessories for pro tour
golfers.
• Collaborated with internal departments to design and develop custom apparel.