Chelsea Thoms: Product & Merchandising I Building scalable, profitable global apparel programs at the intersection of creativity, analytics, and execution in Bozeman, MT

• Owned Global Lifestyle line for a licensed brand by leading assortment architecture, price margin mix, and development through production execution • Defined and executed 3 growth levers each season to drive volume, open new channels, and test new commercial opportunities • Delivered +3% margin lift in first full season leading the line with incremental gains sustained • Streamlined the development process to prioritize scalability while strengthening profitability • Led a team of 7 in Design & Development, Graphics, Tech Design; 1200 SKUs annually with 20% fast-track • Presented line strategy to buyers at sales conferences and adoption meetings, securing buy-in with compelling product storytelling

• Guided leadership on pricing, margin, and cost-engineering to optimize wholesale performance, laying the foundation for leadership of the Global Lifestyle line

• Professionalized product development and GTM processes in a small family-run operation, introducing structured line planning, production milestones, and consumer-focused calendars

• Allocated multiple categories across the sourcing base, optimizing quality, cost, and delivery in alignment with leadership priorities • Redefined category requirements with manufacturing partners, elevating communication and operational discipline • Oversaw large-scale production flows, aligning internal stakeholders and vendors to ensure on-time delivery and consistent quality • Implemented cost matrix and process initiatives to enhance profitability and efficiency, demonstrating strategic influence with financial outcomes • Set and managed fabric positioning and replenishment programs to support speed to market and reliable sell-in opportunities

• Served as interim Production Manager for a small wholesale women’s fast-fashion brand, stabilizing X-China development workflows and applying disciplined management during a period of rapid execution

• Analyzed cost breakdowns and material utilization, identifying efficiency opportunities in complex, high-cost categories • Influenced vendor execution through collaborative problem-solving, improving cost, quality, and delivery outcomes • Earned expanded responsibility following promotion, managing more complex categories and delivery timelines

• Supported full-package product development and local production management, gaining hands-on exposure across design, development, and production • Built foundational knowledge of semi-vertical manufacturing, including company-owned fabric mills

• Built foundational skills in full-package product development and local production management for off-price retailers • Learned semi-vertical manufacturing via on-site cutting & sewing facility

• Hands-on exposure to branded product development and local manufacturing • Learned end-to-end basics of local material sourcing, marking & cutting, print, and wet process