Golf

Lead Product Specialist and National Account Manager

Specialist & Consultant

•	Grew National Collegiate Team accounts by 110% in 2018 -2019
•	Onboard and educate national and international clients about full product solutions
•	Member of Blast Motion Advisory Board helping steer product and sales initiatives for future company success
•	Senior liaison for customer support Blast Golf to the Executive Board
•	Led both live and digital demonstrations for both corporate investors and potential clients 
•	Maintain client relations and ensure successful adoption of Blast solutions
•	Ongoing product development through current user feedback interviews, and designed questionnaires to encourage client engagement for ongoing product development and improvements
•	Analyze competitor and marketplace trends to help further product design


•	Create and manage PDDs (Product Definition Documents) and BOM (Bill of Material) 
•	Manage multi-million dollar category sample needs for USA, Canada, UK, South Africa, Australia, Korea, China 
•	Partner with Brand Marketing to bring product stories, insights, and concepts to life in consumer facing communication (includes naming and positioning of new products)
•	Translate technical product features and benefits into consumer-facing benefits
•	Administer, track, and analyze sales, SKUs, and market data for US and Global territories
•	Competitive intelligence - responsible for assessing and reporting on key competitors in the market
•	Generate content and present to various executives and sales teams for training in support 7of product launch and sales activities – presentations ranging from 20 to 200 people


Product Creation Coordinator – Putter, Wedge, Ball, Accessory

•	Supported the North East Region with 15 sales reps and annual sales of $75 - $80 million
•	Educated clients about features and benefits of new products and technologies
•	Communicated company programs and promotions quickly and effectively to ensure optimal customer participation
•	Fielded 100+ outbound and inbound client phone calls daily 
•	Maintained and enhanced customer relationships by building trust and resolving issues promptly and completely 
•	Communicated extensively with other departments including customer service, operations, vendors, marketing, and engineering


Sales and Service Specialist

•	Supervised and mentored a team of 10 technicians at 190+ events with sales reaching $2 million in 2012 and $2.5 million in 2013
•	Achieved goal of developing 10 underperforming accounts each season, on average increasing sales by 200% from the previous year 
•	Maintained and grew relationships with area PGA Professionals to ensure brand loyalty with TaylorMade – driving sales 


Experiential Representative – Maryland, Washington DC, Virginia, Delaware

Find out detailed information about Christopher Dunlap, Lead Product Specialist and National Account Manager in Carlsbad, CA

Christopher Dunlap: Lead Product Specialist and National Account Manager in Carlsbad, CA

Christopher Dunlap