Bachelor degree in sports Marketing & Advertising.

Lifestyle

Outdoor

Skate

Snow

Streetwear

Surf

I live a very active lifestyle! i love the outdoors anything to do with a board or a motor i'm on. if we want to jump on a plane an go skydiving for the day i'm in.

Creative Director / Photography / Videography

Executive

Creative Director, Photographer, and Videographer based in Los Angeles, specializing in fashion, luxury, lifestyle, and product storytelling.

With over 10 years of shooting experience, I create high-end photo and video content that supports brand storytelling and drives results across digital, ecommerce, social, and paid campaigns.

I’ve worked with global brands including Dior, Levi’s, Casamigos Tequila, and Harper’s Bazaar, producing campaign, editorial, and commercial content for web and marketing platforms.

Before moving full-time into photography, I spent eight years in the fashion industry as an Ecommerce Director, leading online strategy, content, and performance. This background gives me a strong understanding of how creative connects to business, marketing, and sales.

I collaborate with brands, agencies, and creative teams to deliver clean, intentional visuals with a clear purpose and strong execution

Founded and lead a Los Angeles–based creative studio delivering high-end photography and video content for both established global brands and small to mid-sized companies, including Dior, Levi’s, Casamigos Tequila, and Harper’s Bazaar, across fashion, luxury, lifestyle, and consumer products.

Collaborate with brands, agencies, and in-house teams to concept, direct, and produce campaign, ecommerce, social, and digital-first visual content, including both still and motion assets.

Trusted as a long-term creative partner, known for adapting to different brand stages, voices, budgets, and production scales while consistently delivering on-brand work and meeting tight timelines.

Work spans campaign, editorial, product, and lifestyle projects, with a focus on clean, intentional visuals and strong creative direction.

Creative Director - Photographer

I Directed and manage  5 eCommerce international brands, including all operations, marketing, advertising, sponsorship, logistics, operations & sales strategies, from implementation to completion. Improving infrastructure on eCommerce platforms as well as managing impeccable customer service experience. Directed all E-Commerce ROI marketing programs including all areas of SEO, SEM, affiliate marketing, re-targeting, display ads, email marketing, as well as all syndication of content into paid channels. Managing a large team as it relates to all digital efforts, including a team of developers, graphic designers, digital marketing agencies and all 3rd party affiliates.

International Director E-commerce

Find out detailed information about Chris Frara, Creative Director / Photography / Videography in Santa Monica, California

Chris Frara: Creative Director / Photography / Videography in Santa Monica, California

Chris Frara