Chris Frara: Creative Director / Photography / Videography in Santa Monica, California
Chris Frara
Creative Director / Photography / Videography
Santa Monica | US
Interests
I live a very active lifestyle! i love the outdoors anything to do with a board or a motor i'm on. if we want to jump on a plane an go skydiving for the day i'm in.
Industries
Lifestyle
Outdoor
Skate
Snow
Streetwear
Surf
Work experience
Chris Frara Studios
Creative Director - Photographer | 01/2020 - Current
Founded and lead a Los Angeles–based creative studio delivering high-end photography and video content for both established global brands and small to mid-sized companies, including Dior, Levi’s, Casamigos Tequila, and Harper’s Bazaar, across fashion, luxury, lifestyle, and consumer products.
Collaborate with brands, agencies, and in-house teams to concept, direct, and produce campaign, ecommerce, social, and digital-first visual content, including both still and motion assets.
Trusted as a long-term creative partner, known for adapting to different brand stages, voices, budgets, and production scales while consistently delivering on-brand work and meeting tight timelines.
Work spans campaign, editorial, product, and lifestyle projects, with a focus on clean, intentional visuals and strong creative direction.
Blank Generation
International Director E-commerce | 11/2009 - 12/2016
I Directed and manage 5 eCommerce international brands, including all operations, marketing, advertising, sponsorship, logistics, operations & sales strategies, from implementation to completion. Improving infrastructure on eCommerce platforms as well as managing impeccable customer service experience. Directed all E-Commerce ROI marketing programs including all areas of SEO, SEM, affiliate marketing, re-targeting, display ads, email marketing, as well as all syndication of content into paid channels. Managing a large team as it relates to all digital efforts, including a team of developers, graphic designers, digital marketing agencies and all 3rd party affiliates.
