Chris Naples: Design Manager in San Diego, CA

Manage creative direction of internal and external print, web, and video designers that adheres to all corporate brand guidelines. Responsible for conceptual design of U.S. and International product packaging.

Temporary management assignment with National University. Contract creative positions with CBRE, Philips, LifeWave and other various clients.

Manage and lead designers, production artists, project coordinator and web team. Responsible for all print, web and video visual elements. Mentor and lead design staff in performance evaluations, projects assigning and mentoring. Oversee strategic, conceptual and development phases of multi-channel marketing/brand initiatives. Ensure a consistent look and feel that adheres to corporate brand guidelines (visual and messaging identity), and all legal guidelines. Manage external marketing campaigns, messaging and internal standard operating procedures, document control, and vendor relationships.

Manage in-house marketing team in delivery of creative services to all internal clients, meeting on-time delivery and exceeding client satisfaction. Construct high-impact creative strategies within the company. Collaborate in decision making for overall company brand strategy. Develop and implement brand direction across all company segments. Determine optimal organizational structure and manage relationships, using both in-house and outside creative resources to drive optimal results. Executes budget management responsibilities. Design and implement all corporate advertising for print / television / radio / web. Oversee and coordinate onsite promotions.

Design and produce original formats, layouts, charts, graphs, icons and related marketing information for catalogs, mini-catalogs, tabloids, guides, tradeshow graphics, web site and all other product collateral material. Create and modify corporate logos and branding. Manipulate and retouch digital photography to support design projects. Proofread all press checks from printer. Spearhead interdepartmental communication to meet project expectations.

Design investment packages, brochures and flyers. Create and modify corporate logos and branding. Supervise, and conduct digital photography property shoots, including photo enhancement, touch-up and superimposing. Conceptual design for website layouts. Create web-ready graphics. Produce custom signs and maps. Coordinate with print house for job assurance. Create interactive Adobe Acrobat files.

Design and maintain internet site and company intranet. Design marketing flyers and brochures. Create presentation materials for board meetings. Contribute technical computer support and training throughout the credit union. Manage corporate store. Contribute towards many special projects and add support to other departments.

Contribute to event planning consisting of; on air/on-site promotions, giveaways and concerts. Perform telephone surveys, various computer work, faxing, copying, mail outs, and filing. Coordinate on-site promotions: Del Mar Fair, P.B. Block Party, Street Scene, Stadium Events and MTV’s Spring Break. Experienced with operations of the D.J. board, programming procedures, and minor audio production work.

Design graphics for city web site. Design page layout for all issues of newsletters to coordinate with web graphics. Construct media advisories and fact sheets. Work closely with mayor’s office and city council for special events and press releases. Coordinate with print shop to ensure full understanding of project requirements.