Brand Strategist / Operations Manager

Logistics, Shipping & Operations

• Refined company business model saving 1M in high-interest line of credit.
• Streamlined lead generation process resulting in 25% more leads in 6 months.
• Created investor pitch deck which led to $400K in investment capital.
• Established workflow between the sales team and practice patient care coordinator.
• Recreated brand identity that fostered women empowerment, self-confidence and inclusivity.
• Developed the employee on-boarding process.
• Negotiated and crafted marketing agreements with new surgeons.
Project / Management
• Organized and coordinated contractors and vendors for the renovation of a Class C surgical facility.
• Mentored sales team and helped them achieve sales goals.
• Coached account management team reducing accounts in arrears to 6%.
• Planned and executed patient appreciation events resulting in 20% ROI.
Marketing / Advertising / Social Media
• Grew social media community and created unique voice for all social interactions.
• Created and organized all visual content and copy writing.
• Established online marketing presence and maintained budget.
• Performed AB testing and course corrected based on findings.
• Set up automated drip-marketing initiative and built all content.
• Website redesign - creative director.
• Video direction and scriptwriting.

• Grew social media community and created unique voice for all social interactions.
• Created and organized all visual content and copywriting.
• Established online marketing presence and maintained budget.
• Set up online lead generation initiative.
• Designed print marketing collateral and managed assets.
• Photographed completed landscape projects/edited and published online.

Marketing Consultant

• Influential in defining membership program.
• Created investor pitch deck.
• Re-branded company visual identity.
• Took part in new location openings.
• Assisted in defining operating protocols and technology.
• Met with new Dentists and pitched the Club Dental model.

Brand Consultant

Find out detailed information about Christian Crandal, Brand Strategist / Operations Manager in Gilbert, AZ

Christian Crandal: Brand Strategist / Operations Manager in Gilbert, AZ

Christian Crandal

Milwaukee Institute of Art and Design