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Senior E-Commerce & Marketplace Operations Lead | Catalog Strategy, Optimization & A+ Content | Apparel & Consumer Goods

Marketing & Sales

Senior&nbsp;e-commerce&nbsp;and&nbsp;marketplace&nbsp;operations&nbsp;lead&nbsp;with&nbsp;deep&nbsp;experience&nbsp;owning&nbsp;and&nbsp;optimizing&nbsp;large-scale&nbsp;product&nbsp;catalogs&nbsp;across&nbsp;Amazon&nbsp;and&nbsp;major&nbsp;online&nbsp;marketplaces.&nbsp;I&nbsp;specialize&nbsp;in&nbsp;catalog&nbsp;strategy,&nbsp;PDP&nbsp;optimization,&nbsp;A+&nbsp;content,&nbsp;and&nbsp;operational&nbsp;systems&nbsp;that&nbsp;drive&nbsp;revenue,&nbsp;stability,&nbsp;and&nbsp;long-term&nbsp;growth.Over&nbsp;20&nbsp;year&nbsp;background&nbsp;in&nbsp;apparel&nbsp;production&nbsp;and&nbsp;graphic&nbsp;design,&nbsp;I&nbsp;bring&nbsp;a&nbsp;product-first&nbsp;and&nbsp;customer-driven&nbsp;approach&nbsp;to&nbsp;e-commerce.&nbsp;I&nbsp;translate&nbsp;real-world&nbsp;materials,&nbsp;fit,&nbsp;and&nbsp;customer&nbsp;expectations&nbsp;into&nbsp;clear,&nbsp;conversion-focused&nbsp;listings.&nbsp;I&nbsp;can&nbsp;take&nbsp;ownership&nbsp;of&nbsp;complex&nbsp;marketplace&nbsp;problems,&nbsp;from&nbsp;large-scale&nbsp;catalog&nbsp;optimization&nbsp;to&nbsp;time-sensitive&nbsp;issue&nbsp;resolution.Outside&nbsp;of&nbsp;full-time&nbsp;roles,&nbsp;I’m&nbsp;a&nbsp;co-founder&nbsp;of&nbsp;The&nbsp;Art&nbsp;Arcade,&nbsp;a&nbsp;charity-driven&nbsp;art&nbsp;showcase&nbsp;and&nbsp;silent&nbsp;auction&nbsp;presented&nbsp;annually&nbsp;at&nbsp;GCX&nbsp;(Gaming&nbsp;Community&nbsp;Expo).&nbsp;I&nbsp;lead&nbsp;creative&nbsp;direction&nbsp;and&nbsp;digital&nbsp;execution&nbsp;for&nbsp;the&nbsp;program,&nbsp;coordinating&nbsp;artists,&nbsp;branding,&nbsp;and&nbsp;in-person&nbsp;exhibition&nbsp;supported&nbsp;by&nbsp;a&nbsp;complementary&nbsp;digital&nbsp;auction&nbsp;experience&nbsp;in&nbsp;partnership&nbsp;with&nbsp;Rare&nbsp;Drop&nbsp;and&nbsp;St.&nbsp;Jude&nbsp;Children’s&nbsp;Research&nbsp;Hospital.

Co-founded a charity-driven art showcase and digital auction presented annually at GCX, partnering with Rare Drop and St. Jude Children’s Research Hospital to deliver a combined in-person exhibition and online fundraising experience.

- Led creative direction, branding, and visual identity for live and digital experiences
- Recruited and coordinated 24 artists, managing themes, timelines, and ~200 submitted works
- Built and operated a custom online auction using Tiltify, managing listings and attribution
- Coordinated with event organizers, nonprofit partners, and artists for live events
- Managed post-auction logistics including winner communication and shipping
- Contributed to raising nearly $10,000 for St. Jude Children’s Research Hospital

Co-Founder | Creative Director & Digital Operations

Owned day-to-day marketplace operations for a high-volume apparel brand, with primary responsibility for catalog health, content quality, and platform stability across Amazon and key retail marketplaces.

- Owned and optimized a 2,000–4,000 SKU marketplace catalog across Amazon and Target
- Led PDP creation and optimization including attributes, variations, and parent-child structures
- Built A+ Content, size guides, comparison charts, and visual assets to improve conversion
- Managed time-sensitive catalog casework including suppressions, policy issues, and reinstatements
- Developed internal tools and automation to reduce errors and improve operational efficiency
- Coordinated launches and seasonal updates with merchandising, production, and leadership
- Acted as internal marketplace SME for high-impact issues and platform decisions

Senior E-Commerce Operations Lead

Led Amazon catalog operations and day-to-day execution, bridging tactical work and higher-level decision-making during periods of growth and increased catalog complexity.

-Led day-to-day Amazon catalog operations and listing maintenance
-Owned PDP updates, variation setup, and attribute accuracy
-Partnered with merchandising and production on launches and catalog updates
-Supported issue resolution for suppressions, condition complaints, and policy flags
-Helped standardize workflows and documentation for catalog management

Amazon Operations Lead

Supported Amazon marketplace operations with a focus on execution, accuracy, and catalog upkeep.

-Maintained listings, attributes, and variation relationships
-Executed PDP updates and content changes based on internal direction
-Assisted with catalog audits and issue resolution
-Supported launches and seasonal updates
-Learned Amazon policies, catalog structure, and operational best practices

Amazon Operations Specialist

Hybrid role spanning creative, ecommerce, and in-house apparel production for a DTC brand.

- Owned end-to-end ecommerce operations for a vertically integrated apparel brand
- Designed all product graphics, branding, apparel, and promotional assets
- Optimized listings, pricing, variants, and FAQs to improve conversion
- Scaled seasonal volume to 200–400 units per day during peak demand
- Coordinated production, fulfillment, and shipping to maintain fast turnaround
- Leveraged in-house printing to optimize costs and

E-Commerce & Graphic Design Lead

Founder and operator of a boutique screen printing and apparel production studio.

- Led end-to-end custom screen printing projects from client intake through production and fulfillment
-Created original artwork and production-ready designs including color separations and multi-color setups
- Executed short-run and multi-hundred unit jobs with fast turnaround and consistent quality
- Built long-term client relationships spanning 3–10+ years with repeat institutional partners
- Managed pricing, invoicing, materials sourcing, quality control, and delivery

Founder | Creative & Production Lead

Led visual instruction and ensemble coordination for a competitive high school marching band program, supporting performance execution and student leadership development.

- Executed visual programs for competitive performances and events
- Coordinated instruction for ensembles of 35–150 students
- Mentored student leaders and reinforced performance standards
- Planned and led rehearsals on deadline-driven schedules
- Adapted instruction in real time under performance pressure

Visual Coordinator – Marching Band

Managed day-to-day screen printing operations in a small apparel production environment, balancing quality, efficiency, and on-time delivery.

- Managed print schedules and production workflows to meet delivery timelines
- Ensured consistent print quality across materials and complex color runs
- Assisted production planning and coordination within a small team

Production Manager

Find out detailed information about Christopher Jones, Senior E-Commerce & Marketplace Operations Lead | Catalog Strategy, Optimization & A+ Content | Apparel & Consumer Goods in San Diego, California

Christopher Jones: Senior E-Commerce & Marketplace Operations Lead | Catalog Strategy, Optimization & A+ Content | Apparel & Consumer Goods in San Diego, California