Christy Bryars: Chain Sales Merchandiser in Mission Viejo, CA

I am responsible for overseeing 14 diverse accounts including seven Vons, three Albertsons, and five Ralphs. In the past eight months I have been responsible for building strong relationships with my retailers and have successfully increased our suppliers’ visibility by gaining knowledge of the product, being reliable and excelling at negotiating. I also understand and enjoy working with a diverse range of individuals. I have been responsible for ordering, building, and preparing for 10 surveys; including Treasury Estates, Chateau St. Michelle, Pernod Wine, and Pernod Spirits. I have received positive feedback from all of these surveys. I was chosen by my district manager and have met the qualifications to be a District Trainer.

• Responsible for managing a team of six sales professionals to include oversight in general market merchandising accounts • Recruit, train, develop, and motivate team to foster the success of individual contributors and overall team success. • Set forth sales strategies, merchandising techniques, and provide attainment plans to meet management and suppliers goals. • Provide consistent and regular communication to team through weekly meetings and working alongside of merchandising professionals in the field. • Be familiar with competition and remain apprised of market trends and development within specific product categories, geographic regions, and grocery store accounts. • Develop and improve rapport/relationships with buyers and members of the trade

Responsible for hosting a myriad of speaker engagements at UCLA including Betty White, Bill Nye, and Kal Penn. Expertise in artist programming, contract negotiations, event management and marketing. Responsible for recruiting, training and mentoring CEC speaker’s committee staff (9 students). Managed an annual budget of $27,000 in order to provide a variety of campus speaking events. In Fall 2012, I contacted talent’s management, planned, marketed, and executed a speaking event with the cast and director of Comedy Central’s, Workaholics. This successful event sold out in 10 hours with an audience of 419.

Responsible for creating press calendars for the artists, musicians, and other clients ROAR represents. Researched and updated weekly press releases on musicians. Responsible for updating ROAR’s client-list blurbs. Researched and prepared various company one-sheets for client partnership opportunities.

Responsible for providing a memorable customer experience through preparation of customers’ drinks, maintaining a clean and inviting lobby, and providing excellent customer service. Expertise in marketing and selling seasonal drinks, mugs, and coffee to customers.

Responsible for maintaining and organizing all Social Media and guerrilla marketing. Photographed all music videos as well as all events. Responsible for scheduling upcoming events.

Responsible for creative promotions of Zaarly UCLA by directing and managing it’s online presence through Facebook, Twitter, Instagram and other media platforms. Coordinated guerilla marketing campaigns and executed promotional events to expand Zaarly UCLA’s awareness on campus.

Participated in a student run committee. Responsible for providing free speaking events to inspire, entertain, and educate the UCLA student body.