Cliff Black: in Mission Viejo, CA
Work experience
Original Parts Group, Inc.
Senior Designer | 08/2017 - 08/2021
• Design lead and style setter in all creative endeavors.
• Photography, Print and Digital Designer for Catalogs, Website, Web Banners, Print/Online advertisements and trade/promotional items.
Advanced Studio Works
Creative Director | 08/2015 - 08/2017
• Increasing market share and booming sales with enhanced design.
• Moving clients into emerging e-tail markets within and beyond their industries.
• Delivered solutions above and beyond what clients know possible
Firelands
Creative Director | 04/2013 - 08/2015
• Managed and created branding for several Firelands’ brands. • Designed the look and feel of the packaging as well as (actual) toy products and all marketing.
• Instrumental in tripling product line while doubling sales year over year.
Source Interlink Media
Visual/UX Designer | 05/2012 - 04/2013
• Maintained websites brands Motor Trend, Automobile Magazine, European Car, Hot Rod, and Automotive.com. • Designed and developed UX team components for SIM’s many premium brands. • Instrumental in launching several new properties while increasing market share and traffic.
Kyosho America / Team Orion
Creative Director | 11/2001 - 04/2012
• Developed award winning, patented Platinum battery system, which became industry standard. • Interviewed by numerous radio control magazines due to my impact on the industry.
• Designed products that repeatedly topped sales for company at the annual Nuremberg Toy Fair.
Buy.com
Senior Marketing / Web Designer | 04/1999 - 08/2001
• Led a team of designers in creating all branding, promotional materials and advertising. • Elevated brand to the #2 position in the e-tailer market second only to Amazon. • Instrumental in company public (BUYX) and were often featured in numerous top tier publications.
Etnies America / Lamar Snowboards / Eibach Springs
Graphic Designer/Art Director | 03/1993 - 04/1999
• Integral in creating branded styles that are still in use 20+ years later.
• Created graphics for use on hard and softgoods as well as tradeshow booths and various accessories. • Developed show vehicles featured in print magazines online, and at events such as the Long Beach GP and SEMA.