Daisy Pham: Web Coordinator in Los Angeles, CA
Daisy Pham

Web Coordinator
Los Angeles | United States
Skills
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Interests
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Work experience
P.F. Candle Co.
Web Coordinator | 06/2021 - Current
• Ownership of daily site and listing maintenance for Amazon and 5 Shopify Plus channels: DTC, Wholesale, International, and 2 Brick & Mortar stores
• Prepare and publish product launches, promotions, blog posts, page updates, and merchandising
Independent web reporting and analysis of online performance metrics: conversion rate, click through rate, sessions, site speed, heat maps, search engine optimization, and best web practices
• Work cross-functionally with senior sales leadership, marketing, customer service, operations, and development to maintain a strong and cohesive brand identity
• Related Skills: Shopify Plus, Amazon Seller Central, Google Analytics, CIN7, ShipBob Google Sheets, Klaviyo, Basecamp
Emazing Group
Ecommerce Coordinator | 04/2019 - 04/2021
• Daily detailed monitoring and management for the lifespans of high volume, high inventory product listings on Shopify Plus, Amazon Seller Central, and Salesforce for three apparel and lifestyle brands
• Handled weekly product launches and sitewide sale promotions, including major seasonal sales
• Visual Merchandising: independently sorting high-traffic collections for Shopify and Amazon (up to 1,000+ products), curated implemented homepage asset updates for 3 brands
• Presented weekly web reports to senior leadership
• Documented thorough Ecommerce SOP’s and trained incoming team-members on processes
• Effectively collaborated between team channels of multiple brands in order to maintain brand recognition in a fast-paced, digitally-focused environment
• Related Skills: Shopify Plus, Amazon Seller Central, Microsoft Excel, Salesforce, ShipStation, Google Analytics, Klaviyo, Basecamp, Slack
Sharetea
Shift Lead | 06/2018 - 12/2018
Roundbrix
Office Administrator | 04/2017 - 04/2018
• Handled daily operations: supply re-stocks, manage incoming correspondence, clerical duties
• Directly communicated with CEO for daily tasks and long-term projects
• Created design mockups for clients E-Commerce sites (Photoshop, Illustrator)
WineMatch
Program Administrator | 04/2017 - 04/2018
• Planned, designed, and published content creation (Photoshop, Illustrator) for website, app, and high-traffic social media accounts (Facebook, Twitter)
• Promoted and implemented the program at sponsored events, managed travel accommodations
• Daily management of website and app updates – data entry, troubleshooting
Gordon College
Barista | 08/2014 - 12/2016
Schroeder Management Company
Corporate Office Intern | 05/2016 - 08/2016
• Developed and executed a historical and current records management system
• Provided administrative duties: answering calls, managing office inventory, and filing