FOOTWEAR MENTOR FOR SUSTAINABILITY STARTUPS

Fashion & Apparel

FOOTWEAR MENTOR FOR NFT STARTUPS

FOUNDER AND CEO	 HELPING BRANDS CREATE FOOTWEAR WITH DESIGN AND RECRUITMENT SERVICES
LACELESS DESIGN	• Growth of a design community to 50k instagram followers
UK	• Footwear competitions with major brands gaining 60k votes per competition
JULY 2022- PRESENT	• Supporting major brands in creation of footwear for running, lifestyle, cricket and more.

Set up of the new footwear team and opening of the Siksilk footwear office in Glasgow
UK   • Defining the 5 year product strategy
APRIL 2020- JULY 22	• Launch of the siksilk performance category

HEAD OF FOOTWEAR

Responsible for the development of the kids footwear business
GERMANY	• Tasked to handle the resolution of production problems facing adidas's biggest franchise
NOV 2019- APRIL 2020

SENIOR MANAGER

GERMANY	• Involved in creating and executing a business plan to initiate a category reset
AUG 2017- NOV 2019	• Lead my team through a restructure whilst observing increased team performance

FOOTBALL PRODUCT
GERMANY	• Project lead for the brand wide cross functional "Football 2030 Strategy"
APRIL 2016 - AUG 2017	• Product innovation lead for key football franchises in Predator, Glitch, Nemeziz

DEVELOPMENT	PARTNERING WITH MARKETING, DESIGN AND TECHNICAL TEAMS TO CREATE PRODUCT ON TIME, ON COS
MANAGER	WITH MARKET TRENDS
ADIDAS RUNNING	• Project lead for the worlds first 3D printed running shoe
GERMANY	• Development lead for adidas' most successful running shoe - The Ultraboost

INNOVATION MANAGER

Find out detailed information about Daniel Cocking, FOOTWEAR MENTOR FOR SUSTAINABILITY STARTUPS in Glasgow

Daniel Cocking: FOOTWEAR MENTOR FOR SUSTAINABILITY STARTUPS in Glasgow

Daniel Cocking

UNIVERSITY OF STRATHCLYDE