daniel mcwilliams: SEO Analyst at G5 in Bend, Oregon
Summary
Activity
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Work experience
G5
Search Engine Optimization Analyst | 04/2022 - 06/2024
-Track, report, analyze, and present performance data to clients
-Present audits to clients and internal teams
-Lead team with scalable process improvements
-Identify trends and insights to optimize performance based metrics
-Perform ongoing keyword discovery, expansion and optimization
-Share industry knowledge across the team and relay best practices to clients
-Train new teammates on all things SEO, internal processes, and managing client relationships
The Fly Fisher's Place
Professional Fly Fishing Guide / Sales Associate | 01/2018 - 04/2022
Mazama Media
Account Manager | 01/2020 - 12/2020
-Designing and implementing successful marketing campaigns across multiple digital marketing platforms based on clients’ unique objectives
-Close collaboration with the web development department in order to build websites, integrate with CRM software, track attribution, and build email marketing campaigns
-Create artwork and work closely with the design team to showcase the correct branding and voice for each client
-Writing copy, creating ads, selecting audiences and placements, and constantly updating and optimizing based on performance
-Monitoring each account’s performance. adjusting bid strategies, and accurately utilizing over $50k in monthly marketing budgets
-Responsible for generating monthly reports, reviewing with clients, and providing insight and recommendations
-Working with large corporate clients and ensuring all ads complied with Co-op advertising guidelines
-Simultaneously managing 24 accounts with 100% client retention
River Borne Outfitters / Deschutes River Fly Shop
Marketing Manager / Professional Guide | 02/2018 - 07/2018
Fly and Field Outfitters
Professional Guide / Shop Associate | 04/2015 - 03/2018

BlackStrap Industries Inc
Warehouse Associate | 04/2013 - 09/2015
Education history
Oregon State University-Cascades
Bachelor's degree | 2015 - 2018
Central Oregon Community College
Associate of Science - AS | 2012 - 2015
Oregon State University
Bachelor of Business Administration - BBA | 2017 - 2019
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