Danielle House: Creative Director in Yorba Linda, California
Summary
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Activity
Projects
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Work experience
Dekra-Lite
Creative Lead | 08/2023 - 05/2024
Responsible for driving the design, creative and operational aspects of commercial Holiday design. Worked on creating and establishing internal company projects, marketing and external account programs. Serves as the liaison between
sales and clients, working cross functionally to establish expectations, provide status updates, and creative direction. Was
responsible to work on projects for commercial holiday programs and events for notable accounts such as the Wynn Las
Vegas, Disneyland, Knott's Berry Farm, South Coast Plaza, Sea World, San Diego Zoo and Safari Park, LegoLand, Anaheim
Angels, SoFi Stadium, Beverly Hills, Warner Brothers, LA Live, Citadel Outlets, and many more.
Accomp lishments:
Responsible for driving the design and creative aspects of company projects.
Thorough understanding of the sales and development process
Provided design, marketing and strategy recommendations and solutions
Responsible for researching and implementing industry trends, current marketplace standards, and finding new
innova tive p rod ucts
Worked cross functionally with overseas factories, fabrication, production and purchasing to establish product
development and buying needs
Plans, organizes and directs creative work as well as sales activities
Builds custom programs and facilitates the R&D of new and custom products.
Attends conferences and trade shows on behalf of the company to network, look for industry trends and source new
relationships and products
Sales Support and marketing support as needed
Guides internal departments in how to use company branding and creative products to deliver the best results
Earth Grown KidDoughs
Business Development and Creative Director | 01/2020 - 08/2023
Worked hand-in-hand with the owner and founder to grow bustling start-up business- often wearing many hats. Was
responsible for all creative aspects, marketing, e-commerce and business development through sales, trade shows,
account management and day-to-day operations.
Education history
Washington State University
bachelors | 2008 - 2010
Art institute of Portland
Bachelors of Science | 2010 - 2012
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