David Huang: Head of Design, Product Development and Licensing in Glendale, CA

David Huang

Head of Design, Product Development and Licensing
Glendale | United States
Skills
No information
Industries
Bike
Lifestyle
Moto & Powersports
Outdoor
Skate
Triathlon
Work experience
Wham-O
Head of Design, Product Development and Licensing | 08/2018 - Current
Accomplishments
• Drove a 62% increase in actualized sales in 12 months with product rebranding and launching new brands; a 62.5%? in 2019-2020; 12.6%? in 2020-2021; 27%? in 2021-2022 ( Last 2 years amidst pandemic supply chain challenges).
• Negotiated six global licensing contracts in 2021 with significant advances and minimum guarantees for toys, pet products, apparel and collectibles.
• Shepherded nine new brands and sub-brands into an iconic portfolio that already includes Frisbee, SuperBall, Hula Hoop, Hacky Sack, Morey Boogie Board, and Slip’n’Slide.
• Have Launched several hundred products in outdoor, seasonal, STEM learning and educational kits, games and puzzles, junior sporting goods, and more.
• Sourced and negotiated agreements with factories from China, Vietnam, Mexico, and the U.S.
Responsibilities
• Transform the entire product portfolio from design of new products, prototypes, global factory sourcing, and through branding, marketing, licensing, and partnerships.
• Manage and inspire teams including leadership from art direction, designs, engineers, graphic design, merchandising, IP Legal Team, and additional business owners as needed.
• Pitch new concepts to sales and marketing, outside sales reps and retail customers.
• Review submissions from inventors and negotiate contracts, NDAs, and development guidelines.
• Oversee and set timelines for product development, packaging development, and engineering.
• Stay abreast of global markets, labor issues, tariffs, exchange rates and more to achieve delivery dates and pricing goals.
• Manage multiple marketing initiatives such as brand ambassadors, creative and technical copy, PR announcements, trade show appearances and booths, packaging, catalogs, etc.
Imperial Toy
Vice President, Product Development | 10/2016 - 03/2018
• Managed the FDA/ASTM/CE/EU compliance process for Lick-A-Bubble products and sold 13M+ units upon approval.
• Led product development teams that included chemists, product designers, industrial engineers, child development and physiologists, as well as sales and marketing specialists.
• Accelerated KAOS Splash Tank line’s go-to-market production and marketing initiatives delivering 80M+ YouTube views.
• Collaborated on strategic creative direction and line planning.
Maui Toys / Maui Sports, a division of Jakks
Vice President, Design and Product Development | 02/2007 - 07/2016
Vice President, Design and Product Development (2012 – 2016)
Director, Design and Product Management (2007 – 2012)
• Amplified role from marketing strategy and consumer behaviors to product management including patents, trademarks, product testing, packaging and partnerships.
• Contributed to a 15% annual revenue growth in year one and significant growth annually.
• Directed and produced advertising spots for major networks including Cartoon Network, Disney Channel, and KIIS FM in Los Angeles.
• Received awards, nominations and unpaid promotions ranging from Toy of the Year from Toy Industry Association to industry magazines, Walmart, Target, and others.
Film / TV / Entertainment Consultant
Line Producer, Director, Production Designer, Art Director, Set Designer, Special Effects | 01/1994 - 01/2007
Directed 2 nationally aired TV toy commercials, Line Produced a TV special, Production Designed 25 feature films, 2 seasons of episodic TV. See IMDB link for PARTIAL Filmography: David Huang - IMDb: https://www.imdb.com/name/nm13828648/?ref_=fn_al_nm_5
Industrial Design Studios
Industrial Design Consultant | 07/1992 - 01/1994
Industrial Deign Consultant for a various Industrial Design studios in Southern California. From Brain Storming, Conceptual Ideation Sketches, Machine Shop Model Building, to Prototyping. Projects included categories such as: Indoor/Outdoor Lighting, Exercise Equipment, Marine Equipment, Medical Equipment, Military Satellite Tracking Devices and Interfaces.