Bike

Creative Agencies

Fashion

Lifestyle

Moto & Powersports

Music

Outdoor

Skate

Streetwear

Surf

Health & Fitness

Cross-fit

•  automotive accessory concept design

•  aftermarket wheel design

•  apparel brand & design development

•  photography

•  p90x

•  personal development

• stoicism

• sacred geometry

I have a passion for building brands and creating iconic products that shape the landscape of Automotive and Apparel lifestyle culture. As an Industrial Designer for the Automotive industry I've had the opportunity to create some of the most iconic wheels and concepts the automotive world has ever seen.  As a Brand Marketing Director I've worked in many facets of the retail industry, in buying, product development, product design, manufacturing and licensing.  I have a 360 degree grasp within multiple industries creating a unique leverage for any brand or corporation looking to elevate their company.

I love to design, develop and take brands to the next level.  My passion to create great  product is only surpassed by its success in the retail marketplace. I believe in forward thinking strategies to build synergy in the workplace  to accomplish objectives and  exceed expectations. 

My product design work has had global exposure across multiple media platforms including, but not limited to, MTV, VH1, TLC, Forbes and NY Times.

Proven apparel design & development track record of successfully leveraging globally recognized brands such as Disney, Warner Bros., Coca-Cola, AEG, Vegas Golden Knights, LV Aces, Universal Studios, Cirque Du Solei, Kawasaki and Hard Rock.

Built Brand Marketing framework and infrastructure for Eagle. Maintain and Leverage Eagle’s brand equity by developing successful marketing campaigns and initiatives. Execute Weekly, Monthly, Quarterly and Annual marketing campaigns including but not limited to: Presentations, Sales & Marketing Collateral, Brand Identity Packages, Import Product campaigns. Increase market-share, Brand Awareness and Sales conversion for all stake holders. Identify and capture growth centric areas with effective Marketing strategies.

Provide global brands with award winning apparel graphic designs to be screen printed and sold at their various online and brick and mortar retail locations. Increased sales rapidly thru top selling designs based on design skill, typography, multifaceted industry knowledge and expertise. Apparel programs have generated sales of over $5 million annually for top Fortune 500 brands. Create overseas tech-packs for manufacturing and proof of concept for top tier one clients.

Clients: Disney, Warner Bros., Marvel, Coca-Cola, Universal Studios, Kawasaki, Fender, AEG, Vegas Golden Knights, T-Mobile, LV Aces, Hard Rock, MGM Resorts, Caesars Entertainment, Cirque Du Solei

• Developed Brand Marketing Strategy, Infrastructure and Calendar
• Captured over $1 million in business with winning presentations in the 1st 60 days
• Top selling designs with sales volume over 250,000 units respectively for 2014, 2015, 2016 and 2017.
• Top design selection for Disney's core assortment in all parks.
• Hard Rock global apparel programs generating $1 million plus annually.

Expert knowledge of Adobe Creative Suite, Photoshop, Illustrator, Flash and MS Office.

Brand Marketing Director

Product Development, Apparel Design and Sales for Soft & Hardline classifications for major Casino/Hotel & Entertainment brands. Concept and design development for seasonal product launches. Production and technical knowledge of screen printing, sublimation, embroidery, heat application techniques for initial art to final production. Business development, trend forecasting, cost analysis and price negotiation.

Clients: MGM Resort Properties, Caesars Entertainment Properties, Cirque Du Solei, Toby Keith, Celine Dion, Elton John, Wynn & Encore, Venetian & Palazzo

• Opened up the West Coast Region in the Vegas market from $10k in sales to just under $1 million in less than a year.
• Effective Business Development thru effective merchandising strategies.

VP of Product Development - West Coast Region

Product Development, Design Direction, Planning, Apparel Design & Sales for major Casino/Hotel and Entertainment brands.  Production & technical knowledge of all screen printing processes from initial art to print production to delivery. 

Achievements & Accolades:
• Revitalized key accounts by 150% in 3rd quarter 
• Increased profit margin by 25%.

Product Development Director

Product Development & Brand Management for Kids Logo & Licensed Soft & Hard-line classifications and Logo Accessories. OTB Management, Assortment Planning, Sales Initiatives, Brand Identification and Gross Margin maintenance.

Achievements & Accolades:
• Launched 1st co-branding venture between Caesars Palace & Warner Bros.
• Increased top-line sales by 16% from 5.2 million to $6 million in 2nd qtr
• Improved GM% on Hats from 73% to 83%
• Increased import business by 87% improving GM% from 63% to 73%.

Product Developer

Find out detailed information about David Zane,  in Henderson, NV

David Zane:  in Henderson, NV

David Zane: in Henderson, NV

David Zane

Fashion Institute of Design & Merchandising